Sales Account Executive

Nexstar Media Group Inc.; Columbus (OH); On-site; USD 60,000 - 90,000; Full time

Job summary

Nexstar Media Group, Inc. in Columbus, OH is seeking a Sales Account Executive to generate advertising revenue by calling on agencies, cold-calling prospects and presenting compelling television advertising solutions across multi-platform marketing.

You will manage client accounts, develop local business partnerships, and negotiate proposals that align with station strategies. The ideal candidate thrives in a fast-paced, goal-driven environment and has a proven straight-track record selling to

Qualifications

• Ability to multi-task within a fast-paced environment.
• Accountability within a goal-structured organization.
• Needs a positive, results-oriented attitude and must be a team player.
• Proven track record of successfully selling to business owners and CEO’s.
• Proficiency with Microsoft Office products.
• Proficiency with Wide Orbit, Kantar and One Domain/WO Media Office a plus.
• Must be able to use qualitative research effectively to further sales effort.
• Strong formal and interpersonal communication skills.
• Professional appearance.

Responsibilities

• Generate revenue across all available platforms
• Prospect, contact and present to new businesses to generate new advertising revenue
• Manage inventory and protect station rate structure
• Develop new revenue through local business development
• Form strategic business and market partnerships
• Manage an active account and client list
• Regularly meet with local and digital sales managers to ensure progression and success with stated goals
• Act as negotiator for assigned accounts; ensure sales proposals are consistent with station strategies
• Create and deliver sales presentations to multiple points of contact with client/agency personnel
• Understand the business objectives and advertising strategies of clients and find ways to help them achieve their objectives through effective advertising

Skills

Multi-tasking

Accountability

Positive attitude

Proven sales track record

Microsoft Office

Wide Orbit

Kantar

One Domain/WO Media Office

Qualitative research

Strong communication

Professional appearance

Education

Bachelor’s or Associate’s Degree or equivalent work experience

Tools

Wide Orbit

Kantar

One Domain/WO Media Office

Job description

The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising. Are you ready to work in one of the fastest growing metros in the Midwest? Columbus, OH has the 8th highest concentration of millennials in the country, is home to The Ohio State University and is the corporate headquarters of many well-known US companies! If you’re motivated by selling an excellent product, great compensation and working with a talented team of professionals, look no further than WCMH-TV. We will provide the tools for powerful multi-platform marketing solutions that will create partnerships to retain and grow our existing and new client base – you provide sales ability, positive attitude, client focus, energy and desire to WIN! Our ideal candidate is coachable, thrives in a goal- oriented team environment and has strong interpersonal skills.

Job Responsibilities

• Generate revenue across all available platforms
• Prospect, contact and present to new businesses to generate new advertising revenue
• Manage inventory and protect station rate structure
• Develop new revenue through local business development
• Form strategic business and market partnerships
• Manage an active account and client list
• Regularly meet with local and digital sales managers to ensure progression and success with stated goals
• Act as negotiator for assigned accounts; ensure sales proposals are consistent with station strategies
• Create and deliver sales presentations to multiple points of contact with client/agency personnel
• Understand the business objectives and advertising strategies of clients and find ways to help them achieve their objectives through effective advertising

Required Skills and Qualifications

• Ability to multi-task within a fast-paced environment
• Accountability within a goal-structured organization
• Needs a positive, results-oriented attitude and must be a team player
• Proven track record of successfully selling to business owners and CEO’s
• Proficiency with Microsoft Office products
• Proficiency with Wide Orbit, Kantar and One Domain/WO Media Office a plus
• Must be able to use qualitative research effectively to further sales effort
• Strong formal and interpersonal communication skills
• Professional appearance
• #LI-Onsite

Physical Requirements

• The ability to operate a computer and business equipment. Candidate must have their own transportation when on sales calls. Vision to enter, review and approve sales proposals and orders.

Education

• Bachelor’s or Associate’s Degree or equivalent work experience

Company Overview

Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including more than 310,000 hours of programming produced annually by its business units. Nexstar owns America’s largest local television broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, our national news network providing “News for All America,” popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including its local TV station websites, The Hill and NewsNationNow.com, are collectively a Top 10 U.S. digital news and information property. For more information, please visit nexstar.tv.

EEO Statement

All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.