Rollins Director of Marketing and Communications

Atlanta Speech School; Atlanta (GA); Sur place; USD 120 000 - 150 000; Plein temps

Avantages offerts par ce poste

Health insurance

Dental insurance

Vision insurance

Life insurance

Long-term disability insurance

403(b) Plan

Flexible Spending Account

Complimentary on-site meals

Résumé du poste

Atlanta Speech School, through the Rollins Center for Language & Literacy, seeks a Director of Marketing and Communications to lead campaigns, branding, and public relations for the Center and Cox Campus. The role shapes nationwide literacy advocacy and builds partnerships with educators, civic leaders, and communities.

The candidate will craft strategic communications, manage media relations, and oversee digital platforms while collaborating with the Rollins Center Leadership Team to advance

Qualifications

• Minimum of 10 years of experience in design and execution of marketing, communications, and PR activities, not-for-profit sector preferred.
• Bachelor’s or advanced degree in journalism, marketing, or public relations preferred.
• Proficiency in social media, video, web design, and technology.

Responsabilités

• Create, implement, and measure comprehensive marketing, communications, and PR programs to enhance visibility and public presence.
• Develop and maintain a communications strategy aligned with Rollins Center programs and Cox Campus initiatives.
• Coordinate media relations and respond to media requests; manage internal/external communications campaigns.

Connaissances

Strategic communications

Social media

SEO

Writing & editing

Public relations

Project management

Budget management

Formation

Bachelor’s/advanced degree in journalism, marketing, or public relations

Outils

Web design

Video production

Social media platforms

Description du poste

Director of Marketing and CommunicationsRollins Center for Language & LiteracyA Program of the Atlanta Speech SchoolPosition Summary:The Rollins Center Director of Communications is responsible for all marketing, communications, and public relations of the Rollins Center and our free, online Cox Campus. The Director will be an effective and relentless spokesperson for our vision of literacy and justice for all, and will communicate precisely and passionately to a wide range of audiences. This position requires the ability to think and plan strategically while managing daily operations. Collaboration with educators, civic and business leaders, philanthropic partners, community partners, and other stakeholders is essential, as is the ability to work independently on major projects.As a valued member of the Rollins Leadership Team, the Director of Marketing and Communications role offers ongoing responsibilities and opportunities to promote the mission and communicate its impact to educators, advocates, families, and children across our city, state, and nationally and internationally. Meeting our mission creates countless new possibilities for children and adults. Language and literacy proficiency changes the course of children’s lives and transforms their futures. We are seeking someone to help expand our reach and deepen national understanding of the powerful impact of this work. This person will help us change children’s potential into reality.Essential Responsibilities and Duties:Create, implement, and measure the success of comprehensive marketing, communications, and public relations programs across all functions to enhance our visibility and position within the marketplace and the general public; facilitate internal and external communications; and help elevate the Rollins and Cox Campus brands by extending the reach of our expertise through support of our vision of literacy and justice for all.Collaborate with other members of the Rollins Center Leadership Team and the Director of Communications for the Atlanta Speech School.Develop and maintain a communications strategy aligned with all functions of the Rollins Center for Language & Literacy, including field- and web-based teams, their programs, and the execution of activities and initiatives within those programs.Create and execute social media strategy.Develop a communications framework for Cox Campus course launches and other professional learning opportunities and events.Write and manage production of internal and external communications, including but not limited to direct email campaigns, stakeholder communications, blogs/op-eds, and collateral materials.Partner with community organizations, academic institutions, and government entities to advocate for our mission and build partnerships that drive large-scale change.Monitor and adjust data-informed communications activities.Ensure the mission and vision are relevant and evident across all communication forms, every time.Oversee Atlanta Speech School Rollins Center microsite and Cox Campus marketing website strategy and updates.Ensure the Cox Campus site best represents the Rollins and Cox Campus brands and expertise and maintains a consistent brand identity.Coordinate media interest with the Director of Communications at the Atlanta Speech School, maintain regular contact with target media, and respond appropriately to media requests.Provide guidance on the best use of the marketing, communications, and PR budget, including awareness of, and recommendations for, presence and sponsorship at conferences and symposiums.Lead assigned projects, such as cause-related marketing and special events.Minimum of 10 years of experience in the design and execution of marketing, communications, and public relations activities with demonstrated success, preferably in the not-for-profit sectorBachelor’s or advanced degree in journalism, marketing, or public relations preferredProficiency in a variety of forms of communication with special emphasis in state-of-the-art use of social media, video, web design, and technologyClear understanding of search engine optimization (SEO).Excellent writing, editing, and verbal communication skillsStrong creative, strategic, analytical, and organizational skillsFoster productive relationships with a wide range of peopleAbility to manage multiple projects at a timeCompensation & Benefits:his is a full-time Rollins Center position with a generous benefits package, including health/dental/life/vision insurance and long-term disability insurance. The Speech School subsidizes health insurance premiums for staff and families. Other benefits include a Flexible Spending Account, a 403(b) Plan, cost reductions for some Atlanta Speech School services, complimentary on-site meals during working hours, vacation, and accrued sick leave. Salary: Commensurate with experience.Application:Please submit the following:Cover letterResumeResponse to the following prompt: We have just launched two new courses on Cox Campus: Implicit Bias & Trauma-Informed Practice. Please review the landing page (Social Emotional Health - Cox Campus) and each course description. Prepare a one-page communications plan for school districts, early learning networks, and other field opinion leaders to integrate these courses into practice as the new standard of care for all children.