Retention & Merch Strategy Lead — DTC Growth

Parfum Worldwide; California (MO); On-site; USD 120,000 - 170,000; Full time

Job summary

Dr. Squatch is hiring a Retention & Merchandising Strategy Manager at its Marina del Rey headquarters. You will own onsite merchandising, retention strategy, and the bundles and subscriptions that drive repeat purchases.

You’ll work with lifecycle, ecommerce, and brand teams to optimize product and bundle presentation, cross-sell, and new-launch placement, and shape the promotions that keep customers coming back.

Qualifications

• DTC merchandising or retention ownership at scale with strong testing rigor.
• Ability to translate LTV math into site decisions.

Responsibilities

• Own onsite merchandising and retention strategy: product and bundle presentation, subscription offer architecture, cross-sell and new-launch placement, promos for existing customers, and the experimentation roadmap connecting site experience to lifetime value, in partnership with lifecycle, ecommerce, and brand teams.
• Develop the experimentation roadmap connecting site experience to lifetime value in partnership with lifecycle, ecommerce, and brand teams.

Job description

Dr. Squatch is hiring a Retention & Merchandising Strategy Manager at its Marina del Rey headquarters. You will own onsite merchandising, retention strategy, and the bundles and subscriptions that drive repeat purchases.

You’ll work with lifecycle, ecommerce, and brand teams to optimize product and bundle presentation, cross-sell, and new-launch placement, and shape the promotions that keep customers coming back.