Retail Social Media Strategist

Athene

West Des Moines (IA)

On-site

USD 80,000 - 120,000

Full time

14 days+
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Job summary

Athene in West Des Moines, IA is seeking a social media leader to drive the retail-focused strategy and own programs that support Retail Marketing initiatives. You will oversee day-to-day execution while guiding strategic direction.

The role partners with Social Strategy Lead and Sales to ensure alignment with go-to-market plans, product positioning, and advisor engagement. You will lead content across LinkedIn, Facebook, YouTube, and emerging formats, and build dashboards to tell the story of

Qualifications

  • 5+ years in marketing/digital marketing or social media programs.
  • Proven ability to develop and execute social strategies on LinkedIn, Facebook, YouTube.
  • Experience partnering with Sales, field-facing teams, or advisor-focused groups.
  • Strong writing, communication, and cross-functional influence.

Responsibilities

  • Lead integration of social into retail marketing campaigns and product initiatives.
  • Oversee content strategy, asset creation, timelines, and performance reporting.
  • Collaborate with Retail Marketing and Sales to align with GTM and advisor engagement.
  • Develop social dashboards and executive reports to guide strategy.
  • Provide training and best practices to sales leaders and internal teams.
  • Manage social coverage for retail events and conferences.

Skills

Social media strategy
Content development
Campaign management
Cross-functional collaboration
Analytics & reporting
AI fluency

Education

Bachelor's degree in Marketing, Communications, Journalism, or related field

Tools

LinkedIn
Facebook
YouTube

Job description

Athene in West Des Moines, IA is seeking a social media leader to drive the retail-focused strategy and own programs that support Retail Marketing initiatives. You will oversee day-to-day execution while guiding strategic direction.

The role partners with Social Strategy Lead and Sales to ensure alignment with go-to-market plans, product positioning, and advisor engagement. You will lead content across LinkedIn, Facebook, YouTube, and emerging formats, and build dashboards to tell the story of

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