Retail Sales Associate - Optician

West Point Optical Group-Pearle Vision; Michigan; On-site; USD 28,000 - 42,000; Full time

Job summary

West Point Optical Group-Pearle Vision is seeking a Sales Associate to attract and retain patients by delivering an exceptional experience. You will assist with eyeglass prescriptions, fit frames and lenses, and guide patients in lens coatings and selections.

The role emphasizes accurate pricing, prompt service, and strong patient communication. The ideal candidate has 1–2 years in retail, a high school diploma or equivalent, and the ability to manage priorities and work well with doctors and

Qualifications

• Prior retail or customer service experience preferred.
• Ability to learn eyewear products and pricing accurately.
• Capability to work with doctors and staff in a healthcare environment.

Responsibilities

• Drive profitable store sales by fostering a retail selling culture and effective sales skills.
• Develop professional relationships with associates and Doctors.
• Fill ophthalmic eyeglass prescriptions and fit lenses and frames to patient needs.
• Utilize prescriptions to match patient visual requirements and recommend lenses/coatings.
• Assist patients in selecting frames and coordinating with prescription.
• Perform optical measurements and provide timely delivery quotes.
• Provide guidance on Managed Vision Care and pricing accuracy.
• Merchandise store per Planogram and Company standards, and assist with other duties as needed.

Skills

Retail sales experience

Customer service

Communication skills

Attention to detail

PC literacy

Education

High school diploma or equivalent

Job description

GENERAL FUNCTION:

The basic function of the Sales Associate is to attract and retain patients by delivering an exceptional patient experience, foster patient retention, and promote outstanding doctor satisfaction.

MAJOR DUTIES & RESPONSIBILITIES:

• Drive profitable store sales by fostering a retail selling culture by practicing through role-playing, and using effective retail sales skills.
• Develop professional business relationships with other associates and Doctors.
• Fill ophthalmic eyeglass prescriptions, and fit and adapt lenses and frames, to include but not limited to the following:
  • Utilize optical prescription in conjunction to the patient's visual requirements.
  • Recommend specific lenses, and lens coatings to suit patient needs.
  • Assist patients in the selection of frames, and coordinate frames to prescription and patient need.
  • Perform appropriate optical related measurements.
• Ensure a quality patient experience through correct pricing, POS entry, and realistic delivery time quotes.
• Provide appropriate guidance to patients regarding Managed Vision Care.
• Assist with ensuring each store is effectively merchandised and presented according to Planogram and other Company standards.
• Assist the store with being effectively merchandised according to the Planogram and other Company standards.
• Other duties as assigned by Store Manager

KNOWLEDGE & SKILLS:

• Ability to sell through use of sales skills and accountability for sales results.
• Experience and proven results with a retail or customer service establishment.
• Ability to present and implement decisive and creative solutions to opportunities to grow the business.
• Ability to provide enthusiastic and concise communication to meet/exceed patient expectations.
• Foster positive and results-oriented associate and doctor relationships.
• Attention to detail and follow-up.
• Ability to manage priorities through adaptability and flexibility.
• Willingness to take calculated risks.
• Experience with personal computers preferred.

EDUCATION:

High school diploma or equivalent, or comparable experience typically achieved with a minimum of 1-2 years in a retail environment.

The incumbent or successful candidate must meet the position requirements above in order to perform the essential functions of this position and achieve the outcomes/results indicated in this position description. The Company will make every effort to make reasonable accommodations upon request to enable qualified individuals with known disabilities to perform the essential functions of their job.