Retail Media Strategy Lead – Kroger RMN Expert

The Mars Agency; Cincinnati (OH); Hybrid; USD 90,000 - 100,000; Full time

Benefits offered by this job

Paid Family Care

Tuition Assistance

Flexible Working Arrangements

Health and Wellness Reimburses

Job summary

The Mars Agency, located in Cincinnati, is searching for a Manager, CommerceMedia to primarily support the Grocery business, particularly focusing on Kroger. This role involves managing media activation efforts, ensuring campaign compliance, and collaborating across teams for strategic insights. The ideal candidate should possess a bachelor's degree, 3-5 years of retail media experience, and strong analytical skills. Salary is between $90,000 and $100,000, with flexible working arrangements and comprehensive benefits.

Qualifications

• 3-5 years of experience in retail media, shopper marketing, or consumer promotions.
• Kroger retail media experience required.
• Strong proficiency in Excel/Sheets and PowerPoint/Slides.

Responsibilities

• Lead activation recommendations within Kroger’s managed service ecosystem.
• Own strategy and executional focus for Targeted Onsite Ads (TOAs).
• Define KPIs and measurement frameworks aligned to RMN reporting.

Skills

Retail Media Experience

Kroger Ad Platform Knowledge

Communication Skills

Quantitative Skills

Client Recommendations

Education

Bachelor's degree in marketing or related field

Tools

Excel

PowerPoint

Job description

The Mars Agency, located in Cincinnati, is searching for a Manager, CommerceMedia to primarily support the Grocery business, particularly focusing on Kroger. This role involves managing media activation efforts, ensuring campaign compliance, and collaborating across teams for strategic insights. The ideal candidate should possess a bachelor's degree, 3-5 years of retail media experience, and strong analytical skills. Salary is between $90,000 and $100,000, with flexible working arrangements and comprehensive benefits.