Retail Marketing Specialist

Morphe; Los Angeles (CA); Sur place; USD 90 000 - 120 000; Plein temps

Résumé du poste

Morphe in Los Angeles is seeking a Specialist, Retail Marketing to drive the omnichannel retail strategy for US and international partners, leading retailer-specific 360° plans around product launches, activations, retail media, social, digital, and in-store marketing.

You will own planning, execution, and performance reporting, coordinating across Creative, Brand, Social, Influencer, Sales, E-commerce, and Retail teams to deliver cohesive campaigns, while maintaining calendars, budgets, and

Qualifications

• 3–5 years of progressive experience in retail, trade, or omnichannel marketing within beauty.
• Experience supporting major national beauty or mass retail accounts (Ulta, Sephora, Target preferred).
• Knowledge of retailer marketing ecosystems, calendars, and in-store/digital activation strategies.
• Experience executing integrated retailer campaigns across paid media, digital, social, and brick-and-mortar channels.

Responsabilités

• Develop and execute retailer-specific 360° marketing plans across US and international accounts.
• Independently drive assigned retail marketing initiatives from kickoff to recap with cross-functional stakeholders.
• Coordinate retailer paid media across onsite, offsite, search, and paid social channels.
• Create campaign briefs, objectives, and owner mappings for clear execution.
• Collaborate across Creative, Brand, Social, Influencer, Sales, and E‑commerce teams.
• Maintain and update global retail marketing calendars, trackers, and launch schedules.
• Develop executive-ready presentations, GTM plans, and performance recaps.
• Brief and track retailer-specific asset creation for digital, media, and in-store use.
• Monitor spend vs. plan and flag risks; report performance against KPIs.

Connaissances

Retail marketing

Omni-channel execution

Retail media

Project management

Retailer partnerships

Campaign reporting

Retail analytics

Spend tracking

Microsoft Office

Presentation development

Cross-functional collab

Formation

Bachelor's degree in Marketing

Outils

Asana

Wrike

Basecamp

PowerPoint

Excel

Microsoft Office

Description du poste

Description

About the Role:

The Specialist, Retail Marketing plays a key role in bringing Morphe’s omnichannel retail marketing strategy to life across US and global retail partners. Reporting to the Director of Marketing, this position supports the development and independently drives the execution of retailer-specific 360° marketing initiatives spanning product launches, core business activations, retail media, social, digital, and in-store marketing.

Serving as a key cross-functional partner, this role manages assigned programs from planning through execution and performance reporting, ensuring alignment with brand priorities, retailer objectives, and commercial goals. The ideal candidate is a highly organized, proactive, analytically minded self-starter who demonstrates exceptional attention to detail and takes ownership of accurate, on-time delivery.

What You’ll Do:

• Support the Director of Marketing in developing retailer-specific 360° plans across key US and international accounts, aligning brand priorities, retailer calendars, and commercial objectives.
• Independently drive assigned retail marketing initiatives from kickoff through launch and recap, managing stakeholders, dependencies, deadlines, deliverables, and proactive follow-up.
• Coordinate retailer paid media across onsite, offsite, search, and paid social channels, managing briefs, creative development, asset approvals, retailer submissions, launch timelines, and performance reporting.
• Partner with the Director of Marketing and VP of Marketing Strategy to develop clear campaign briefs defining objectives, target audiences, messaging, deliverables, specifications, and owners.
• Collaborate with Creative, Brand, Social, Influencer, Sales, and E-commerce teams to deliver cohesive retailer-led and brand-led activations across digital and physical touchpoints.
• Own the accuracy and timely upkeep of global retail marketing calendars, campaign trackers, launch schedules, and retailer deliverable lists; flag gaps, risks, and changing priorities early.
• Develop polished, executive-ready retailer presentations, GTM and seasonal plans, campaign proposals, one-pagers, and recaps that translate marketing priorities and business insights into compelling storytelling.
• Coordinate day-to-day communication with retailer marketing partners, including meetings, agendas, retailer-facing materials, recaps, action items, and follow-through; support account-specific priorities for partners such as Ulta Beauty, Sephora, and Target.
• Brief, route, and track retailer-specific creative assets for digital, paid media, and in-store placements, ensuring accuracy, brand alignment, and compliance with retailer specifications.
• Support budget tracking and reporting by maintaining accurate spend records, monitoring planned versus actual spend, and proactively flagging any discrepancies or potential risks.
• Monitor retailer and campaign performance against established KPIs, including awareness, acquisition, engagement, conversion, sell-through, sales versus plan, and year-over-year trends; synthesize learnings into actionable recommendations.
• Support retailer events, store openings, and experiential activations as needed; identify process improvements, anticipate roadblocks, propose solutions, and communicate progress proactively.

Who You Are:

A proactive owner who anticipates next steps, takes initiative, and follows through without repeated direction. Exceptionally organized and detail-oriented, with the ability to manage multiple concurrent retailer projects and deadlines accurately. Analytical and commercially minded, able to connect marketing performance with retail business results. A confident communicator and strong storyteller who builds trusted internal and external relationships. Collaborative, resourceful, and solutions-led when navigating competing priorities and unexpected challenges. Passionate about beauty, retail, product discovery, and the in-store and online consumer experience.

Key Working Relationships:

• Director of Marketing
• Global Marketing / Brand Team
• Sales / Retail Account Teams
• Creative, Social & Influencer Teams
• E-commerce / Digital Media Team
• Retail / Wholesale Team
• Operations / Demand Planning
• Finance Team
• External Retailer Marketing Partners

Travel Requirements:

Occasional travel for retailer meetings, trade shows, events, and store visits on a case-by-case basis.

Physical Requirements:

Must be able to perform the essential functions of the position, with or without reasonable accommodation. The Company reserves the right to alter, change, abolish, or combine jobs depending upon changing business conditions.

Skills: Retail Marketing, Omni-Channel Execution, Retail Media, Project Management, Retailer Partnerships, Campaign Reporting, Retail Analytics, Spend Tracking, Microsoft Office, Presentation Development, Cross-functional Collab

Requirements

Required Skills & Experience:

• 3–5 years of progressive experience in retail, trade, or omnichannel marketing within the beauty industry.
• Demonstrated experience supporting major national beauty and/or mass retail accounts; familiarity with retailers such as Ulta Beauty, Sephora, or Target strongly preferred.
• Working knowledge of retailer marketing ecosystems, promotional calendars, retail media opportunities, and in-store and digital activation strategies.
• Experience executing integrated retailer campaigns across paid media, digital, social, and brick-and-mortar channels (UBM, SMN, Roundel).
• Proven ability to independently manage multiple projects, cross-functional deliverables, and competing deadlines with accuracy and accountability.
• Strong quantitative and analytical skills, including comfort working with retail sales metrics, campaign KPIs, budget trackers, and spend reconciliation.
• Advanced PowerPoint skills and strong Excel proficiency; ability to create executive-ready presentations, briefs, and performance recaps. Experience with Asana, Wrike, Basecamp, or similar project management tools preferred.
• Excellent written and verbal communication, presentation, and stakeholder management skills.
• Bachelor’s degree in Marketing, Business, Communications, or related field, or equivalent professional experience.
• Ability to thrive in a fast-paced, entrepreneurial environment with a hands-on, solutions-led approach.

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