Remote Software Market Strategy Associate

Initio Capital; New York (NY); On-site; USD 60,000 - 90,000; Full time

Job summary

Initio Capital is seeking a Software Market Mapping Associate to identify promising markets, companies, products, operators, and growth opportunities. You will turn ambiguous information into clear research, structured analysis, prioritized target lists, and practical recommendations.

This is a remote, flexible role for analytically minded professionals who can move quickly across business, finance, technology, and strategy topics.

Responsibilities

• Research companies, markets, industries, products, and business models.
• Build lead lists, opportunity maps, investment screens, and strategic summaries.
• Analyze growth signals, competitive positioning, financial context, and operational needs.
• Prepare concise notes that help teams decide which opportunities are worth pursuing.

Job description

Initio Capital is seeking a Software Market Mapping Associate to identify promising markets, companies, products, operators, and growth opportunities. You will turn ambiguous information into clear research, structured analysis, prioritized target lists, and practical recommendations.

This is a remote, flexible role for analytically minded professionals who can move quickly across business, finance, technology, and strategy topics.