Remote SEO Strategist - Canada

Brafton; United States; Remote; USD 39.000 - 49.000; Vollzeit

Benefits dieser Stelle

Health Savings Account

Pension

Commission

Paid Vacation

Flexible Remote Schedule

Zusammenfassung

Brafton is seeking an SEO strategist to join our Consulting Department in a remote Canada-wide role. The ideal candidate brings agency experience, strong problem-solving, attention to detail, and a passion for the evolving search landscape.

You will work with internal teams and clients, translating technical concepts into clear strategies. Responsibilities include audits, reports, and using tools like MarketMuse, SEMRush and Ahrefs to optimize sites, improve rankings, and drive measurable

Qualifikationen

• 3-5 years or more of SEO program experience, agency preferred.
• Proven success with SEO campaigns for medium to large brands, incl. ecommerce.
• Strong cross-channel marketing understanding.
• Excellent written and verbal communication; collaborative in fast-paced environments.
• Advanced technical SEO knowledge (crawl, index, rendering, core web vitals, site migrations, page speed).
• Strong project management and ability to prioritize multiple projects.
• Proficiency with Google Analytics and Google Search Console; Tag Manager a plus.
• Knowledge of Core Web Vitals, Google Discover, E-A-T, Rich Results.
• HTML, Javascript, CSS basics and how they impact search performance.
• Experience with standard/enterprise SEO tools (SEMrush, Sistrix, DeepCrawl, Screaming Frog, GTmetrix).
• Ability to meet deadlines; comfortable with spreadsheets and presenting reports in PowerPoint/Slides.

Aufgaben

• Craft competitive audits, proposals, and reports.
• Utilize tools like MarketMuse, SEMRush and Ahrefs to assess health of client sites and identify errors and opportunities.
• Execute site optimization and other technical SEO tasks.
• Conduct SEO research for UX redesigns, large-scale SEO work, and backlink projects.
• Leverage Google Analytics to measure performance and inform strategy.
• Collaborate with multiple teams and stakeholders.
• Share learnings with internal and client-facing teams.

Kenntnisse

SEO strategy

Agency experience

Technical SEO

Data analysis

Written comms

Cross-functional

Tools

MarketMuse

SEMRush

Ahrefs

Google Analytics

Google Search Console

Tag Manager

Screaming Frog

GTmetrix

Sistrix

Jobbeschreibung

This is a full-time remote position open to candidates across Canada.

Brafton is looking for an SEO strategist to join our Consulting Department.

The ideal candidate has previous agency experience, a passion for digital marketing, excellent problem-solving skills, very strong attention to detail and a ton of curiosity about the ever-changing search landscape.

SEO is always evolving. Even more important than being a current expert is being a perennial learner. The right person will be an exceptionally curious individual who is both autodidactic and capable of learning from others.

This is a client-facing role that interfaces with many internal stakeholders and produces consistently thoughtful work. To succeed, the SEO strategist must have strong people skills (communicating, problem-solving, building relationships), be exceptionally analytical and technical and also be a very strong writer. This individual needs to make complex search concepts and technical items easy to understand and interesting.

Responsibilities & Tasks:

• Craft competitive and compelling audits, proposals, and reports
• Expertly utilize our software tools (like MarketMuse, SEMRush and Hrefs) to:
• Assess the health of our clients’ websites
• Itemize errors and opportunities
• Execute against planned scopes relating to site optimization or other technical SEO-specific tasks.
• Undertake SEO-specific research or optimization work for projects including but not limited to: UX/Website redesigns, large-scale organic SEO work (including but not limited to keyword research), and backlink-focused projects.
• Leverage a strong understanding of Google Analytics
• Be a versatile team player who can tackle various projects and collaborate with all teams.
• Be a constant student of SEO who is applying his or her learnings to their work and sharing knowledge with internal and client-facing teams.

Qualifications:

• 3-5 years or more of experience contributing to or managing SEO programs, preferably in an agency setting
• Evidence of success with previous SEO campaigns for medium to large brands, ideally including e-commerce companies
• Strong understanding of cross-channel marketing principles
• Compelling written and verbal communication skills, a positive attitude and the ability to thrive in a collaborative and fast-paced environment
• Advanced understanding of technical SEO concepts (crawling, indexing, rendering, AMP, site migrations, page speed optimization, core web vitals and more)
• Strong project management and organization skills, ability to prioritize and manage multiple projects
• Advanced understanding and experienced user of Google Analytics and Google Search Console - Tag Manager and/or Publisher Center is also a plus
• Understand recent developments in SEO such as Core Web Vitals, Google Discover, E-A-T, new Rich Results and more
• Intermediate to advanced knowledge of HTML, Javascript and CSS as they impact search performance
• Strong knowledge and experience using standard and enterprise search tools and platforms ( SEMRush, Sistrix, DeepCrawl, Screaming Frog, SEMRush, GTMetrix, etc.)
• The ability to meet scheduled and proposed deadlines.
• Comfort with and mastery of (or ability to quickly learn) spreadsheet formats (Google Sheets, Excel).
• Comfort and skill with formatting professional presentations and reports in MS PowerPoint and Google Slides.

$55,000 - $70,000 a year

Salary range in CAD.

Benefits Include:

• Commission, Health Savings Account, pension, paid vacation, flexible remote schedule, and more!