Remote SEO & PPC Strategy Lead for Clients

Focus Digital; Washington (District of Columbia); On-site; USD 90,000 - 105,000; Full time

Benefits offered by this job

Salary of $90,000 - $105,000

Health, Vision, Dental Insurance

2 Weeks of PTO

401(k) with 4% Match

Fully Remote

Job summary

Focus Digital is seeking an experienced SEO & PPC Campaign Strategist to bridge our technical teams and clients. This role focuses on account management, client communication, and translating complex strategies into clear business insights.

You will present progress, manage expectations, and ensure ROI-aligned growth for diverse SMB clients while staying current with SEO and PPC best practices.

Qualifications

• 3+ years of digital marketing account management experience.
• Strong knowledge of SEO and PPC principles.
• Experience presenting to C-level executives.
• Familiarity with marketing analytics platforms.

Responsibilities

• Serve as the primary point of contact for assigned client accounts, building strong relationships and ensuring client satisfaction
• Conduct regular client calls and meetings to present progress, explain strategy rationale, and gather feedback
• Translate complex SEO and PPC data and strategies into clear, understandable business insights for clients
• Create and present monthly and quarterly performance reports, focusing on ROI and business impact
• Collaborate with internal strategists to develop comprehensive SEO and PPC strategies for client accounts
• Manage client expectations by setting realistic timelines and ROI projections aligned with our agency methodology
• Review campaign performance and strategies developed by our execution teams to ensure quality and alignment with client goals
• Facilitate communication between technical teams and clients to ensure smooth project delivery
• Provide strategic recommendations for campaign improvements and expansion opportunities
• Stay current with SEO and PPC best practices to provide informed strategic guidance to clients

Skills

Digital marketing account management

SEO principles

PPC principles

Client relationship management

Campaign data analysis

Presenting to C-level executives

Marketing analytics platforms

Tools

Google Analytics

Google Data Studio

Job description

Focus Digital is seeking an experienced SEO & PPC Campaign Strategist to bridge our technical teams and clients. This role focuses on account management, client communication, and translating complex strategies into clear business insights.

You will present progress, manage expectations, and ensure ROI-aligned growth for diverse SMB clients while staying current with SEO and PPC best practices.