Remote Roofing PPC Manager | ROAS & Growth Lead

Blacksmith Agency LLC; Nashville (TN); Remote; USD 60,000 - 100,000; Full time

Job summary

Blacksmith Agency is a remote, AI-first digital agency seeking a PPC Manager for roofing clients. You will own paid media from strategy to execution across Google, Meta, LinkedIn and Microsoft, shaping budgets, roadmaps, and client narratives.

You will lead ROAS and CPA improvements for multiple locations, manage cross-channel testing, and drive long-term account growth through retention and upsell. Excellent English on live calls with US clients is required.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven ROAS/CPA improvements with multi-client portfolios.
• Agency experience managing several clients simultaneously.
• Strong spoken English with US clients on live calls.

Responsibilities

• Own paid media across Google, Meta, LinkedIn and Microsoft Ads for roofing clients.
• Budgeting, bidding, targeting and testing; decide when to kill a campaign.
• Conversion tracking using GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps and narrate the numbers for clients.
• Grow accounts through retention, upsell and long-term relationships.

Skills

Google Ads

Meta Ads

LinkedIn Ads

Microsoft Ads

Agency experience

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency is a remote, AI-first digital agency seeking a PPC Manager for roofing clients. You will own paid media from strategy to execution across Google, Meta, LinkedIn and Microsoft, shaping budgets, roadmaps, and client narratives.

You will lead ROAS and CPA improvements for multiple locations, manage cross-channel testing, and drive long-term account growth through retention and upsell. Excellent English on live calls with US clients is required.