Remote PPC Manager - Roofing & Multi-Location Campaigns

Blacksmith Agency LLC; New York (NY); Remote; USD 70,000 - 110,000; Full time

Job summary

Blacksmith Agency is seeking a PPC Manager, Roofing to own paid media for roofing clients across multi-location markets. You will set targeting, budgets, roadmaps, and the narrative when clients ask why. You are the strategic voice at the table, and you make the calls.

You will manage Google Ads, Meta, LinkedIn and Microsoft Ads, optimize budgets, test creative, track conversions with GA4 and tags, and build 90-day roadmaps per client to drive growth.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for roofing or similar multi-location businesses is a strong plus.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for roofing accounts.
• Manage budget allocation, bidding, targeting and creative testing; know when to kill a campaign.
• Ensure accurate conversion tracking with GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps for each client and explain the numbers on calls.
• Drive account growth through retention, upsell and long-term client relationships.

Skills

Google Ads

Meta Ads

Client communication (US)

Agency experience

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency is seeking a PPC Manager, Roofing to own paid media for roofing clients across multi-location markets. You will set targeting, budgets, roadmaps, and the narrative when clients ask why. You are the strategic voice at the table, and you make the calls.

You will manage Google Ads, Meta, LinkedIn and Microsoft Ads, optimize budgets, test creative, track conversions with GA4 and tags, and build 90-day roadmaps per client to drive growth.