Remote Product Marketing Intern: Strategy & Campaigns

DIRECTV; Atlanta (GA); Remote; USD 28,000 - 39,000; Full time

Job summary

DIRECTV is offering a Summer Marketing Intern position designed to expose you to Product Marketing, Brand Strategy, Marketing Communications, Digital Marketing, and Business Planning. You will work with cross-functional teams and contribute to real initiatives that influence DIRECTV’s marketing strategy and customer experience.

The role is 10 weeks long, remote and open to candidates with full U.S. work authorization.

Qualifications

• Majors include Marketing, Management, Business Intelligence/Analytics, Business Administration, Digital Marketing, Advertising, Journalism, Public Relations, Media Management, or related fields.
• Proficiency in Microsoft Office Suite.
• Strong written and verbal communication skills.
• Well-organized with the ability to prioritize tasks.
• Self-motivated and eager to learn.
• Passion for marketing, media, and digital innovation.

Responsibilities

• Support development and execution of marketing strategies.
• Contribute to product roadmap planning and business case creation.
• Analyze viewership trends and suggest promotional strategies.
• Build models to evaluate content value vs acquisition cost.
• Conduct product validation and user experience testing.
• Assist with internal culture initiatives and team-building events.
• Collaborate on marketing campaign strategy and execution.

Skills

Microsoft Office

Strong communication

Organization and prioritization

Self-motivated

Marketing passion

Education

Marketing/Business major

Job description

DIRECTV is offering a Summer Marketing Intern position designed to expose you to Product Marketing, Brand Strategy, Marketing Communications, Digital Marketing, and Business Planning. You will work with cross-functional teams and contribute to real initiatives that influence DIRECTV’s marketing strategy and customer experience.

The role is 10 weeks long, remote and open to candidates with full U.S. work authorization.