Remote Product Marketing Intern — 10-Week Growth & Strategy

DIRECTV; Honolulu (HI); Remote; USD 28,000 - 39,000; Part time

Job summary

DIRECTV is seeking a Marketing Intern for a 10-week remote internship, offering hands-on experience across Product Marketing, Brand Strategy, Marketing Communications, Digital Marketing, and Business Planning. You will collaborate with cross-functional teams to influence DIRECTV's marketing strategy and customer experience.

The role involves supporting marketing strategy execution, analyzing viewership trends, and assisting with content value modeling and promotional planning.

Qualifications

• Majors: Marketing, Management, Business Intelligence/Analytics, Business Administration, Digital Marketing, Advertising, Journalism, Public Relations, Media Management, or related fields.
• Proficiency in Microsoft Office Suite.
• Strong written and verbal communication skills.
• Well-organized with the ability to prioritize tasks.
• Self-motivated and accountable, with a willingness to learn.
• Passion for marketing, media, and digital innovation.

Responsibilities

• Supporting the development and execution of marketing strategies.
• Contributing to product roadmap planning and business case creation.
• Analyzing viewership trends and recommending promotional strategies.
• Building models to evaluate content value vs. acquisition cost.
• Conducting product validation and user experience testing.
• Assisting with internal culture initiatives and team-building events.
• Collaborating on marketing campaign strategy and execution.

Skills

Microsoft Office

Written & verbal communication

Well-organized

Self-motivated

Marketing passion

Education

Marketing/Business-related major

Tools

Microsoft Office Suite

Job description

DIRECTV is seeking a Marketing Intern for a 10-week remote internship, offering hands-on experience across Product Marketing, Brand Strategy, Marketing Communications, Digital Marketing, and Business Planning. You will collaborate with cross-functional teams to influence DIRECTV's marketing strategy and customer experience.

The role involves supporting marketing strategy execution, analyzing viewership trends, and assisting with content value modeling and promotional planning.