Remote PPC & SEO Specialist — Google & Meta Ads

NORY; New York (NY); Remote; USD 34,000 - 55,000; Part time

Job summary

NORY, Inc. is seeking a hands-on marketing specialist to grow paid registrations for camps and enrichment programs. You will personally manage Google Ads, Meta Ads, and SEO efforts, connect performance to registrations and revenue, and explain decisions with data.

The role is remote, part-time (5–20 hours/week), offering flexible scheduling and the chance to influence a fast-growing NYC-based company serving families across the US.

Qualifications

• Hands-on experience managing both Google Ads and Meta Ads with optimization and budgeting.
• Proven SEO experience with measurable outcomes.
• Working proficiency in GA4 and Google Search Console, with conversion tracking.
• Strong analytical judgment; able to explain performance changes.
• Ability to tie marketing activity to customer acquisition & revenue.
• Clear communication, reliability, and ownership of results.

Responsibilities

• Build, manage, and optimize Google Ads campaigns targeting families.
• Refine keywords, bidding, and geographic targeting.
• Test ads and landing pages to improve registrations.
• Manage Meta Ads campaigns; create audiences and creatives.
• Write ad copy and brief content team for tests.
• Develop and implement an SEO plan for summer and location pages.
• Coordinate measurement and optimization across platforms.

Skills

Google Ads

Meta Ads

SEO

Google Analytics 4

Conversion Tracking

Tools

Google Search Console

Google Analytics 4

Job description

NORY, Inc. is seeking a hands-on marketing specialist to grow paid registrations for camps and enrichment programs. You will personally manage Google Ads, Meta Ads, and SEO efforts, connect performance to registrations and revenue, and explain decisions with data.

The role is remote, part-time (5–20 hours/week), offering flexible scheduling and the chance to influence a fast-growing NYC-based company serving families across the US.