Remote Paid Search Analyst: Growth & ROAS

C-4 Analytics; United States; Remote; USD 60,000 - 75,000; Full time

Benefits offered by this job

Career development programs

Unlimited PTO

Remote work options

Job summary

C-4 Analytics is hiring a Paid Search Media Analyst to own the lifecycle of client campaigns remotely in the United States. You will conduct keyword research, craft ad copy, and optimize conversion paths to drive ROAS across search, display, and social channels.

The role combines analytical rigor with creative execution, reporting to digital marketing leadership, and requires 2+ years in digital media planning, plus Google Analytics/Ads certifications.

Qualifications

• Bachelor’s degree in Marketing, Advertising, Business, or related field.
• 2+ years in digital media planning, automotive marketing, account management, or client services.
• Active certifications in Google Analytics and Google Ads (including Advanced Display and Video).
• Hands-on proficiency with major ad-serving platforms (Google, Bing, Facebook, The Trade Desk) and data providers like Oracle.
• Proven ability to plan, implement, manage, measure, and report on programmatic digital media campaigns across channels.
• Strong analytical and technical proficiency; ability to leverage data to design programs.
• Excellent written, verbal, and interpersonal communication; copywriting skills.
• Organizational agility, proactive execution, and ability to manage shifting priorities.

Responsibilities

• Build, launch, and optimize paid media campaigns across search, display, and social platforms.
• Continuously monitor performance, benchmark against competitors, and analyze data for insights.
• Lead client presentations, report on key metrics, and propose growth opportunities.
• Collaborate with creative and analytics teams to integrate marketing efforts and assets.
• Stay ahead of paid search advancements and build relationships with major ad platform partners.

Skills

Digital media planning

Analytical thinking

Campaign optimization

Communication & copywriting

Project management

Education

Bachelor’s degree in Marketing/Advertising/Business

Tools

Google Analytics

Google Ads

Bing Ads

Facebook Ads

The Trade Desk

Oracle data providers

Google Workspace

Job description

C-4 Analytics is hiring a Paid Search Media Analyst to own the lifecycle of client campaigns remotely in the United States. You will conduct keyword research, craft ad copy, and optimize conversion paths to drive ROAS across search, display, and social channels.

The role combines analytical rigor with creative execution, reporting to digital marketing leadership, and requires 2+ years in digital media planning, plus Google Analytics/Ads certifications.