Remote Paid Media Strategist for ROI-Driven Growth

The Mosquito Authority and The Pest Authority; Charlotte (NC); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

401(k)

Bonus based on performance

Competitive salary

Dental insurance

Health insurance

Paid time off

Training & development

Vision insurance

Job summary

A multi-brand franchisor based in Charlotte, NC, is seeking a Paid Media Specialist to drive lead generation across various platforms. This role focuses on planning, executing, and optimizing paid digital media campaigns. Key qualifications include a Bachelor's degree in marketing and 3–6 years of relevant experience. A competitive salary range of $70,000–$90,000 is offered, along with a comprehensive benefits package. This is a great opportunity for a performance-driven marketer looking to grow in a collaborative environment.

Qualifications

• 3–6 years of hands-on paid media experience across search and social.
• Experience with multi-brand or franchise organizations is a plus.
• Familiarity with marketing automation platforms and CRMs.

Responsibilities

• Plan, launch, and optimize paid advertising campaigns.
• Own day-to-day campaign execution based on performance.
• Analyze campaign performance and provide actionable insights.

Skills

Paid media experience

Strong analytical skills

Communication skills

Experience with Google Ads

Experience with Meta Ads

Experience with LinkedIn

Education

Bachelor’s degree in Marketing, Business, Analytics, or related field

Tools

Google Ads

Meta Ads

LinkedIn

Job description

A multi-brand franchisor based in Charlotte, NC, is seeking a Paid Media Specialist to drive lead generation across various platforms. This role focuses on planning, executing, and optimizing paid digital media campaigns. Key qualifications include a Bachelor's degree in marketing and 3–6 years of relevant experience. A competitive salary range of $70,000–$90,000 is offered, along with a comprehensive benefits package. This is a great opportunity for a performance-driven marketer looking to grow in a collaborative environment.