Remote Media & Partnerships Specialist (AI-Driven)

Marketbridge; Boston (MA); Remote; USD 53,000 - 67,000; Full time

Benefits offered by this job

Flexible PTO

Health benefits

401(k) with company contribution

Professional development fund

Company laptop

Job summary

Marketbridge is seeking a detail‑oriented Specialist, Media Planning to join the Advanced Media and Partnerships team. You’ll launch and optimize paid media campaigns across multiple channels, analyze performance, and collaborate with vendors and clients to meet objectives.

The ideal candidate has 1–2 years in media or campaign management, a foundation in paid media, and strong Excel skills. This is a remote role with US/Canada eligibility and a base salary of $53,000–$67,000 plus a 0–10% bonus.

Qualifications

• Bachelor’s degree in marketing, advertising, communications, or related field.
• 1–2 years of relevant experience in media, advertising, marketing, or campaign management; internships may be considered.
• Foundational understanding of paid media channels.
• Strong analytical skills and data-driven decision mindset.
• Excellent attention to detail, organization, and ability to manage multiple deadlines.
• Strong written and verbal communication skills with cross-functional collaboration.
• Proficiency with Excel or Google Sheets; familiarity with reporting, analytics, ad-serving, or media platforms is a plus.
• Familiarity with Bionic, Looker Studio, Campaign Manager 360 is beneficial.
• Interest in learning AI-enabled tools for campaign execution and analysis.
• Curiosity about emerging media platforms and industry trends.

Responsibilities

• Launch, manage, and optimize paid media campaigns across display, programmatic, and partner platforms.
• Monitor pacing, budgets, and bids; adjust to improve efficiency and delivery.
• Support campaign setup, trafficking, QA, activation, and ongoing management.
• Apply first- and third-party data to refine audience targeting and ad delivery.
• Collect, organize, and validate campaign data for reports and dashboards.
• Track KPIs, identify trends and anomalies, and generate insights for optimization.
• Prepare recurring client performance reports and data-backed recommendations.
• Use AI-enabled tools to improve efficiency while ensuring accuracy and relevance.
• Coordinate with media vendors, platforms, and partners to gather requirements and support execution.
• Coordinate briefs and gather creative, content, audience, media, and tracking requirements.
• Maintain organized campaign docs and communicate timelines, risks, and dependencies to stakeholders.

Skills

Media planning

Data analysis

Campaign management

Cross-functional teamwork

Excel/Sheets

Education

Bachelor’s degree in marketing, advertising, communications, or related field

Tools

Bionic

Looker Studio

Campaign Manager 360

Job description

Marketbridge is seeking a detail‑oriented Specialist, Media Planning to join the Advanced Media and Partnerships team. You’ll launch and optimize paid media campaigns across multiple channels, analyze performance, and collaborate with vendors and clients to meet objectives.

The ideal candidate has 1–2 years in media or campaign management, a foundation in paid media, and strong Excel skills. This is a remote role with US/Canada eligibility and a base salary of $53,000–$67,000 plus a 0–10% bonus.