Remote Marketing Lead - Eclipse

Blockchain Works; United States; Remote; USD 80,000 - 120,000; Full time

Job summary

Join a forward-thinking company as a Marketing Lead, where you'll play a pivotal role in shaping the brand identity of a cutting-edge Ethereum Layer 2 project. This position offers the chance to work alongside industry veterans and contribute to innovative marketing strategies that resonate with a dynamic audience. You'll thrive in a flexible, remote environment, collaborating with a passionate team dedicated to enhancing blockchain usability. If you're ready to make a significant impact in the crypto space and help drive user acquisition, this is the opportunity for you!

Benefits

Competitive Salary

Equity

Flexible Work Environment

Synchronous and Asynchronous Collaboration

Quarterly In-Person Meetups

Unique Opportunity to Shape Company Culture

Qualifications

• Proven track record in marketing within the crypto sector.
• Ability to communicate complex concepts effectively.

Responsibilities

• Drive brand identity and develop compelling narratives.
• Implement marketing strategies aligned with company goals.
• Cultivate media relationships and oversee content creation.

Skills

Marketing Experience in Crypto

Understanding of Blockchain Technology

Creative Mindset

Strong Communication Skills

Execution Skills

Detail Orientation

Education

Bachelor's Degree in Marketing

Master's Degree in Business or Related Field

Job description

Eclipse is building the fastest Ethereum Layer 2, powered by the Solana VM. Our general-purpose L2 combines the best of the modular stack without sacrificing UX or fragmenting liquidity. Here are our website and docs for more information.

Our team is comprised of former Citadel, dYdX, and Uniswap veterans. We’re backed by top investors including Polychain, Tribe Capital, and DBA.

Who you are

Our full-time Marketing Lead will be responsible for developing and executing our growth strategy. We are looking for someone creative, scrappy, and who wants to help Eclipse grow into one of the biggest projects in crypto.

What you have

• Previous marketing experience at a crypto company (preferably infrastructure), with a proven track record of driving user acquisition and building brand recognition
• Deep understanding of the crypto landscape, blockchain technology, and related marketing strategies
• Creative mindset with a demonstrated ability to think outside the box and develop innovative marketing campaigns
• Strong communication and presentation skills, with the ability to articulate complex concepts to both technical and non-technical stakeholders
• Strong execution skills, with an eye for detail and organization around campaign management
• Ability to thrive in a fast-paced, dynamic startup environment
• Bachelor's or Master's degree required; in marketing, business, or a related field is preferred.

What you’ll be doing

• Drive and evolve our brand identity to create compelling narratives that resonate with our target audience
• Develop and implement marketing strategies aligned with Eclipse’s brand identity and company goals
• Develop and manage brand awareness initiatives across various channels and monitor campaign performance / engagement
• Collaborate with BD to drive lead gen and optimize conversion rates
• Cultivate industry and media relationships to generate positive coverage, oversee content creation, and represent Eclipse in media engagements.

Why work with us

• Opportunity . We believe blockchains should be fast AND highly usable. You’ll do high-impact work to enhance Ethereum’s scalability, shaping the future of crypto
• Flexibility . We are remotely distributed with a beautiful office space in SF. We collaborate synchronously and asynchronously, across weekly all-hands meetings, Slack messaging, and quarterly in-person meetups
• Team . Our founding team has experience launching and scaling blue-chip projects such as dYdX, Uniswap, and Findora. We’re backed by leading funds and leaders including Polychain, Tribe, DBA, Mustafa Al-Bassam, Tarun Chitra, Meltem Demirors, and others
• Culture . As an early member of our team, you’ll have a unique opportunity to help shape our culture. We value intellectual honesty, bias towards action, and believe every member plays a key role in achieving our ambitious goals
• Compensation . You’ll receive a competitive salary + equity + benefits package.