Remote Marketing Data Analyst - AI-Driven Insights

Think Advertising Jobs; Lakeland (FL); Remote; USD 70,000 - 110,000; Full time

Job summary

Marketing Architects is seeking a Marketing Data Analyst to join our Analytics team. This remote, full-time role reports to the Director of Analytics and focuses on answering real business questions with marketing and media data.

You will help measure TV advertising effectiveness, validate data, and translate findings into clear actions for clients. You’ll use AI to accelerate analysis, build client-ready visuals, and ensure the numbers support confident business decisions.

Qualifications

• 2-5 years of experience in marketing analytics, media analytics or a related quantitative field.
• 3.5 GPA or equivalent in a quantitative field such as business, economics, statistics, mathematics, CS or marketing.
• You interpret performance data and connect insights to defined KPIs.
• Strong in Excel and able to use pivots and structured analysis on large datasets.
• Experience with BI or data tools like Domo, Databricks, SQL.
• Can present findings with clear client-ready slides and explain methodology.

Responsibilities

• Deliver high-quality analyses that answer business and client questions and ensure data accuracy.
• Evaluate TV and streaming campaigns on digital performance and marketing effectiveness.
• Uncover actionable patterns, risks and opportunities to guide campaign decisions.
• Validate data inputs, methodologies and outputs, including AI-generated results.
• Translate data into clear visualizations and plain-language insights for teams and clients.
• Leverage AI tools to accelerate querying, scripting, QA and first-draft analyses.

Education

Bachelor's degree in a quantitative field

Tools

SQL

Databricks

Domo

Job description

Marketing Architects is seeking a Marketing Data Analyst to join our Analytics team. This remote, full-time role reports to the Director of Analytics and focuses on answering real business questions with marketing and media data.

You will help measure TV advertising effectiveness, validate data, and translate findings into clear actions for clients. You’ll use AI to accelerate analysis, build client-ready visuals, and ensure the numbers support confident business decisions.