Remote Integrated Marketing Lead for AI & Enterprise

Toloka

14 days+

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6+ years of B2B marketing experience owning integrated demand-generation programs.
Experience marketing technical products, ideally AI, ML, developer tools, data, cloud, or enterprise software.
Proven ability to drive pipeline across enterprise and self-service/PLG motions.
Experience marketing to technical audiences across channels including paid, events, content, ABM, and lifecycle.
Strong analytical, program management, and optimization skills.
Strong creative judgment with the ability to move quickly in a fast-changing environment.

Build integrated campaigns across Toloka's priority audiences, solutions, launches, and market moments with clear messaging and business goals.
Drive enterprise pipeline through coordinated ABM, content, events, paid, executive engagement, and outbound.
Accelerate self-service growth by improving acquisition, activation, and repeat usage among AI engineers and technical teams.
Orchestrate launches and market moments to create sustained awareness, engagement, and demand.
Maximize channel performance across events, paid media, web, email, social, and other campaign channels.
Test, learn, and scale by optimizing audiences, messaging, creative, offers, and conversion paths.
Measure business impact across account engagement, pipeline, product adoption, acquisition, and category awareness.