Remote Image Ad Designer — Conversion-Driven Ads

Remote; San Francisco (CA); Remote; USD 28,000 - 50,000; Part time

Benefits offered by this job

Fully remote

Flexible engagement

Competitive pay

Creative freedom

Live campaigns exposure

DACH market exposure

12-month contract

Job summary

Remote is seeking an Image Ad Designer to craft high-performing static advertisements for Meta platforms such as Instagram and Facebook. The role focuses on turning insights into compelling visuals for e-commerce brands, with collaboration across copywriters and strategists.

You will develop diverse formats—from product ads to carousels—while testing variations and applying performance feedback to improve results. This remote position offers flexibility and creative ownership.

Qualifications

• Previous experience designing static advertisements, ideally for Meta Ads, e-commerce brands, or creative agencies.
• A strong portfolio demonstrating the ability to create engaging, visually compelling advertising creatives.
• Solid understanding of direct-response design and the role visual communication plays in generating sales and conversions.

Responsibilities

• Design engaging, conversion-focused static advertisements for Meta platforms, including Instagram and Facebook.
• Research target audiences and understand their motivations, preferences, and purchasing triggers.
• Translate marketing angles, psychological insights, hooks, and campaign briefs into effective visual concepts.
• Create a variety of advertising formats, including product-focused ads, UGC-style static creatives, before-and-after concepts, carousels.
• Collaborate with copywriters and creative strategists to transform campaign ideas into high-performing visual assets.
• Develop new variations of successful advertisements by testing different layouts, hooks, imagery, and design approaches.
• Use campaign performance feedback to refine existing creatives and improve their effectiveness.
• Monitor emerging design and advertising trends and incorporate relevant ideas into campaigns.

Skills

Visual storytelling

Direct-response design

Layout & typography

Independent work

Collaboration

Creative experimentation

Tools

Adobe Photoshop

Figma

Adobe InDesign

Job description

Remote is seeking an Image Ad Designer to craft high-performing static advertisements for Meta platforms such as Instagram and Facebook. The role focuses on turning insights into compelling visuals for e-commerce brands, with collaboration across copywriters and strategists.

You will develop diverse formats—from product ads to carousels—while testing variations and applying performance feedback to improve results. This remote position offers flexibility and creative ownership.