Remote Growth Marketing Lead for Donor Acquisition & AI Ops

Alpha School; Atlanta (GA); Remote; USD 127,000 - 181,000; Full time

Job summary

Stealth Educational Startup is seeking a Head of Growth Marketing for a remote, full‑time role in the United States. You will own the marketing operation across nine SGOs, building AI‑driven workflows, setting channel budgets, and driving measurable fundraising results in support of a $1B+ EFTC plan.

You will collaborate with EDs, oversee content, PR, SEO/GEO, paid media, and CRM programs, while managing vendors and ensuring compliance within counsel guidance.

Qualifications

• Experience owning marketing plans and channel budgets, with audience choices and measurement.
• Hands-on use of generative AI in live marketing production, with identifiable tools and human review steps.
• Ownership of brand positioning deployed through content or campaigns.
• Delivery experience in paid acquisition and opt-in lifecycle marketing, including platform use and performance measurement.
• Practical use of CRM and analytics tools to connect campaigns with outcomes.
• Experience overseeing vendors and review contributors, including responsibilities and approval processes.

Responsibilities

• Set each SGO's marketing strategy, plan, and channel budgets with its ED, while owning brand and messaging across all nine.
• Build, run, and verify generative AI workflows for ED-authored content, partner pitch materials, and campaign kits; secure EDs' podcast and press bookings.
• Run SEO and GEO across nine websites, coordinating expert reviewers who sign off on content.
• Operate paid media, events and opt-in CRM, email marketing and SMS campaigns with marketing automation and conversion tracking.
• Own marketing technology and vendors; oversee partnership operations and use fundraising results to improve the operation.

Skills

Marketing plans

AI workflows

Brand positioning

Paid media

CRM analytics

Vendor management

Tools

Salesforce

HubSpot

GA4

Google Tag Manager

n8n

Zapier

Job description

Stealth Educational Startup is seeking a Head of Growth Marketing for a remote, full‑time role in the United States. You will own the marketing operation across nine SGOs, building AI‑driven workflows, setting channel budgets, and driving measurable fundraising results in support of a $1B+ EFTC plan.

You will collaborate with EDs, oversee content, PR, SEO/GEO, paid media, and CRM programs, while managing vendors and ensuring compliance within counsel guidance.