Remote Events & Campaign Marketing Specialist

CYPHER Learning, Inc.; United States; Remote; USD 70,000 - 90,000; Full time

Benefits offered by this job

Competitive compensation package

Professional development opportunities

Supportive work culture

Job summary

CYPHER Learning is seeking an Events & Campaign Marketing Specialist for U.S. remote work to plan and execute regional programs that build awareness and demand.

You will oversee in-person and virtual events, third-party reviews, analyst relations, media promotions, customer advocacy, content, email programs, and marketing analytics. You will collaborate with the Head of Demand Generation and global Marketing to align programs with growth objectives, turning strategy into action and delivering

Qualifications

• 3–5 years of experience in marketing, with hands-on experience executing marketing programs and campaigns.
• Experience supporting or managing marketing campaigns, events, email marketing, social media, content, and customer engagement initiatives.
• Demonstrated hands-on experience managing event logistics for in-person and virtual events, including vendor coordination, scheduling, setup, execution, and post-event follow-up.
• Strong organizational and project management skills, with the ability to manage multiple programs and priorities simultaneously.
• Strong analytical skills with experience using marketing data and reporting to evaluate program performance and inform decisions.
• Excellent written and verbal communication skills, with strong attention to detail.
• Strong collaboration skills and the ability to work effectively across teams in a global, fast-paced environment.
• Adaptable and comfortable taking on new responsibilities, shifting priorities, and learning new tools and processes.
• Demonstrated experience using AI tools extensively in day-to-day marketing activities, including content development, campaign execution, research, reporting and workflow optimization.
• Experience working in SaaS or B2B technology is preferred; experience in the LMS, EdTech, or education market is a plus.
• Copywriting or content development experience is a plus.

Responsibilities

• Events: Plan, coordinate, and execute in-person and virtual events, owning end-to-end logistics, including vendor coordination, scheduling, timelines, event setup, promotion, execution, and post-event follow-up.
• Marketing Programs: Manage regional marketing programs, including third-party review platforms, analyst firm relationships, and media and promotional opportunities, evaluating opportunities and recommending activities based on regional priorities and business needs.
• Demand Generation: Partner with the Head of Demand Generation to develop and execute programs that support pipeline generation, engagement, and growth across North America, providing recommendations on program execution based on market needs and performance.
• Content & Social Media: Support the development and execution of content and social media programs aligned with broader marketing priorities and regional needs, identifying opportunities to strengthen regional engagement.
• Customer Advocacy: Identify and secure customer participation in case studies, testimonials, and other customer advocacy initiatives, prioritizing opportunities and managing development from outreach through completion.
• Email Marketing: Support the development and execution of email nurture and other email marketing programs, using performance results to recommend ongoing optimization.
• Reporting & Analytics: Analyze marketing and program performance to identify trends, evaluate effectiveness, and recommend improvements based on data and business needs.
• Cross-Functional Collaboration: Work closely with the global Marketing team and other cross-functional partners to ensure regional programs are aligned with broader marketing priorities and executed effectively.
• All other duties as assigned.

Skills

Event logistics

Campaign management

Demand generation

Content marketing

Analytics

Cross-team collaboration

Tools

AI tools

Job description

CYPHER Learning is seeking an Events & Campaign Marketing Specialist for U.S. remote work to plan and execute regional programs that build awareness and demand.

You will oversee in-person and virtual events, third-party reviews, analyst relations, media promotions, customer advocacy, content, email programs, and marketing analytics. You will collaborate with the Head of Demand Generation and global Marketing to align programs with growth objectives, turning strategy into action and delivering