Remote Digital Marketing Strategist (B2B Tech)

Anderson Power; United States; Remote; USD 66,231 - 89,081; Full time

Benefits offered by this job

Education Reimbursement

Wellness Programs

401k with Company Match

Cash Balance Pension Plan

Job summary

A leading electrical connector manufacturer is seeking a Digital Marketing Specialist to drive impactful digital strategies and campaigns. This role involves analyzing digital performance, launching paid campaigns, and optimizing marketing technology. Candidates should have a strong understanding of B2B product marketing and excellent analytics skills. With a flexible remote working arrangement, this position offers a competitive salary and comprehensive benefits, including education reimbursement and wellness programs.

Qualifications

• Strong understanding of digital platforms and marketing technology.
• Experience in planning, launching, and optimizing paid digital campaigns.
• Familiarity with AI tools for marketing optimization.

Responsibilities

• Develop, launch, and optimize digital marketing strategies and campaigns.
• Integrate and optimize marketing technology stack for performance.
• Deliver actionable insights for data-driven decisions.

Skills

Digital marketing strategy

Analytics skills

B2B product marketing

SEO and SEM

Education

Bachelor's degree in marketing or communication

Tools

CRM platforms

CMS

Automation tools

Analytics platforms

Job description

A leading electrical connector manufacturer is seeking a Digital Marketing Specialist to drive impactful digital strategies and campaigns. This role involves analyzing digital performance, launching paid campaigns, and optimizing marketing technology. Candidates should have a strong understanding of B2B product marketing and excellent analytics skills. With a flexible remote working arrangement, this position offers a competitive salary and comprehensive benefits, including education reimbursement and wellness programs.