Remote CRM Manager — Lifecycle & Personalization

Tripadvisor; Needham (MA); On-site; USD 120,000 - 140,000; Full time

Benefits offered by this job

Competitive compensation packages

Flexible work schedule

Donation matching program

Tuition assistance

Annual lifestyle benefit

Travel perks

Employee assistance program

Health benefits

Generous referral scheme

Job summary

TripAdvisor LLC is seeking a strategic CRM Manager. The role focuses on leading CRM marketing initiatives to enhance user engagement and retention through targeted messaging across channels such as email and push notifications.

Responsibilities include developing full-funnel CRM strategies, collaborating with product teams, and analyzing performance data. Required skills include 3-5 years of CRM experience, analytical capabilities, and teamwork. The position offers competitive pay and benefits, and is remote-friendly.

Qualifications

• 3–5 years of experience in CRM or lifecycle marketing.
• Strong analytical skills to derive actionable insights from data.
• Excellent communication and collaboration skills.

Responsibilities

• Develop and launch innovative CRM campaigns across various channels.
• Collaborate with product and marketing teams to communicate new features.
• Analyze campaign performance and share insights with teams.

Skills

CRM or lifecycle marketing experience

Email marketing expertise

Analytical mindset

AI and machine learning tools knowledge

Cross-functional collaboration

Project management skills

Job description

TripAdvisor LLC is seeking a strategic CRM Manager. The role focuses on leading CRM marketing initiatives to enhance user engagement and retention through targeted messaging across channels such as email and push notifications.

Responsibilities include developing full-funnel CRM strategies, collaborating with product teams, and analyzing performance data. Required skills include 3-5 years of CRM experience, analytical capabilities, and teamwork. The position offers competitive pay and benefits, and is remote-friendly.