Remote Creative Director — Digital Health Ads

Spano Pratt; United States; Remote; USD 180,000 - 220,000; Full time

Benefits offered by this job

Health Insurance

401(k) Match

Educational stipend

Job summary

Matchnode is seeking a senior Creative Director to lead creative strategy and execution for paid social and digital direct response campaigns in the healthcare sector. This hands‑on leadership role requires turning audience insights into compelling advertising, guiding a small team, and using performance data to optimize results.

Responsibilities include crafting creative roadmaps, overseeing copy and visuals, and ensuring brand-credible patient messaging.

Qualifications

• 7+ years of creative experience with leadership responsibility.
• Portfolio demonstrating paid social work and testing results.
• Experience marketing digital health or regulated services.

Responsibilities

• Lead creative strategy and execution for paid social and direct response campaigns.
• Direct and review copy, scripts, storyboards, and video assets across formats.
• Coach designers, writers, and production partners; manage multiple clients and deadlines.
• Coordinate with account management and analytics to tie creative to business outcomes.
• Use AI and automation to support research, ideation, and production while maintaining brand integrity.

Skills

Creative leadership

Paid social portfolio

Health/healthcare advertising

Copywriting & direction

Meta/Instagram expertise

TikTok/YouTube familiarity

Team management

Tools

AI tools

Job description

Matchnode is seeking a senior Creative Director to lead creative strategy and execution for paid social and digital direct response campaigns in the healthcare sector. This hands‑on leadership role requires turning audience insights into compelling advertising, guiding a small team, and using performance data to optimize results.

Responsibilities include crafting creative roadmaps, overseeing copy and visuals, and ensuring brand-credible patient messaging.