Remote Copywriter for SEO-Driven Content Growth

Veracity Insurance; United States; Remote; USD 55,000 - 70,000; Full time

Benefits offered by this job

Health, dental, and vision plans

4 weeks PTO

401K with employer match

Paid company holidays (including 2浮動）

Job summary

Veracity Insurance is seeking an experienced Copywriter to join our remote team. You will work with product marketing, design, SEO, and content teams to produce SEO-friendly copy for websites, blogs, emails, videos, and ads, managing a runway of content needs.

You’ll research topics, draft and edit copy, use AI tools within a brand-safe workflow, and ensure content meets editorial standards. A strong portfolio and 3–4 years of copywriting experience are required, with a focus on SEO and

Qualifications

• Bachelor’s degree or equivalent experience.
• 3–4 years’ copywriting (SEO copywriting or content marketing experience strongly preferred).
• Demonstrated ability to incorporate AI tools into a writing or content workflow, with a strong editorial eye to ensure outputs meet brand, quality, and accuracy standards.
• Strong portfolio of writing samples and completed projects that demonstrate good SEO and sounds human.
• History of working in a collaborative team.
• Excellent writing, editing, and proofreading skills for accuracy, spelling, grammar, style, language, structure, flow, and voice.
• Ability to accurately type 50 wpm or more.

Responsibilities

• Research, develop, and write copy for various forms of content, including web pages, blog articles, email, advertisements, video scripts, e-books, case studies, Q&A, customer spotlights, calls to action (CTAs), and so on
• Attend and participate in meetings around content strategy, brainstorming, optimization, and more
• Attend and participate in annual Marketing Department offsite and bi-monthly team builders.
• Collaborate with product marketing managers, creatives, SEO, designers, and other teammates to conceptualize, create, and publish copy that drives our audience to act
• Build a strong understanding of effective SEO and AEO content marketing best practices
• Leverage AI tools to support content research, drafting, ideation, and workflow efficiency – while maintaining brand voice, editorial standards, and content quality
• Edit and proof copy to ensure it is error-free and aligns with the brand voice, point of view, and style of various insurance products
• Adapt writing style to various audiences and build a strong understanding of specific target audiences and customer personas
• Accurately input, format, and publish blog posts in WordPress
• Conduct research internally and with customers as needed
• Perform research and collect and analyze data using GA4, Search Console, Semrush, Ahrefs, and other tools
• Develop content for other sites (e.g., guest posts) and partners

Skills

SEO copywriting

Content marketing

Editing and proofreading

Research

Strong writing portfolio

Team collaboration

Typing 50 wpm

AI writing tools

Education

Bachelor’s degree or equivalent

Tools

WordPress

GA4

Semrush

Ahrefs

Job description

Veracity Insurance is seeking an experienced Copywriter to join our remote team. You will work with product marketing, design, SEO, and content teams to produce SEO-friendly copy for websites, blogs, emails, videos, and ads, managing a runway of content needs.

You’ll research topics, draft and edit copy, use AI tools within a brand-safe workflow, and ensure content meets editorial standards. A strong portfolio and 3–4 years of copywriting experience are required, with a focus on SEO and