Remote Channel Marketing Coordinator: Partner Activation

8x8; United States; Hybrid; USD 60,000 - 90,000; Full time

Job summary

8x8 is seeking a Channel Marketing Coordinator to engage and activate our North American partner network. You will own monthly content, partner communications, and MDF-driven demand programs to drive pipeline and mindshare across resellers and agents.

Ideal for an early-career marketer, this role offers a hybrid in-office/remote setup in the United States, with opportunities to learn across channel and field marketing in a fast-paced SaaS environment. Travel up to 15% may be required.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• 0-2 years of experience in marketing, channel marketing, or partner programs — SaaS or technology industry preferred.
• Strong written communication skills with an eye for creative, engaging partner-facing content.
• Organized and detail-oriented, with the ability to manage multiple programs and deadlines simultaneously.
• Comfortable working with data to track engagement and report on program performance.
• Collaborative team player who works well with sales and partner-facing teams.
• Experience with Salesforce, HubSpot, or equivalent CRM/marketing tools is a plus.
• Positive, energetic attitude with a willingness to learn and iterate quickly.

Responsibilities

• Own the TSD marketing relationship and activation program — including monthly themed content, digital rooms, quarterly contests, and sponsorship activation plans tied to measurable pipeline outcomes
• Design and deliver quarterly SPIFs and ongoing Reseller Partner Program communications to keep NA partners informed, incentivized, and engaged
• Run the monthly partner newsletter and support PAYG launch readiness communications
• Support 8x8’s presence at Channel Partners Expo — the premier NA channel event — to build partner preference, deepen existing relationships, and increase 8x8 mindshare across the NA partner community
• Support the NA Partner Roadshow execution, including logistics, partner outreach, and follow-up coordination
• Track partner engagement metrics (newsletter open rates, SPIF participation, webinar attendance) and report on performance quarterly
• Collaborate with Channel Account Managers (CAMs) to ensure communications and program activations are aligned to top partner priorities
• Manage MDF-funded demand programs in coordination with partner ops, tracking utilization and pipeline outcomes
• Support other partner marketing projects and global initiatives as required

Skills

Written communication

Organization

Collaboration

Energetic attitude

Travel willingness

Education

Bachelor’s degree in Marketing, Business, Communications, or related field

Tools

Salesforce

HubSpot

Job description

8x8 is seeking a Channel Marketing Coordinator to engage and activate our North American partner network. You will own monthly content, partner communications, and MDF-driven demand programs to drive pipeline and mindshare across resellers and agents.

Ideal for an early-career marketer, this role offers a hybrid in-office/remote setup in the United States, with opportunities to learn across channel and field marketing in a fast-paced SaaS environment. Travel up to 15% may be required.