Regional Sales Manager

Socket.dev; Washington (District of Columbia); On-site; USD 145,000 - 170,000; Full time

Benefits offered by this job

Health benefits

Dental benefits

Vision benefits

Retirement plans

Tuition reimbursement

Advancement opportunities

Job summary

HP Hood is seeking a Regional Sales Manager to drive sales growth across the mid-Atlantic region, oversee a team of representatives, and manage key accounts with retailers, distributors, and partners. The role aims to expand market share and deliver on sales targets through strategic planning and strong customer relationships.

The ideal candidate will reside in the Mid-Atlantic region (PA, NY, NJ, etc.) or in the Eastern time zone, and is expected to travel within the territory to maximize

Qualifications

• Bachelor’s degree in Business Administration, Marketing, Sales, or related field; MBA a plus

Responsibilities

• Oversee a sales team to hit targets.
• Build relationships with retailers, distributors, and partners.
• Travel within the designated region as needed.
• Represent the brand and communicate values regionally.
• Analyze market trends to adjust strategies.

Skills

Data-driven sales

P&L management

Negotiation

Customer relationship management

Sales strategy

Leadership

Market knowledge

Business acumen

Time management

Communication

Education

Bachelor’s degree in Business Administration, Marketing, Sales, or related field

MBA

Tools

CRM software

MS Office Suite

Sales analytics tools

Job description

Are you a self-driven person looking to advance your career as a high-impact player on a team? If so, we have an exciting challenge for you and your future!

Our culture is built on value commitments to innovation, quality, results, integrity, community, people, and collaboration that fosters a strong employee engagement, teamwork, safety and wellness. We offer a competitive benefits package that includes health, dental, vision, wellness programs, employee discounts, retirement plans, tuition reimbursement, ongoing development, advancement opportunities and more.

Founded in 1846, today HP Hood is one of the largest and most trusted food and beverage manufacturers in the United States. Our portfolio of national and super-regional brands and licensed products includes Hood, Heluva Good, Lactaid, Blue Diamond Almond Breeze, Planet Oat and more.

Job Summary:

The Regional Sales Manager will be responsible for driving sales growth and market share within a designated region. The ideal candidate will oversee a team of sales representatives, manage key customer accounts, develop strategies for increasing sales volume, and maintain strong relationships with retailers, distributors, and partners. The role requires a deep understanding of the food and beverage industry, as well as the ability to identify new business opportunities and deliver on sales targets. The territory for the Regional Sales Manager is concentrated in the mid-Atlantic (Pennsylvania, Balt/Wash, NY), but spans through the Midwest and Southeast as far as Ohio and Louisiana. Ideal candidate should reside somewhere in the Mid-Atlantic (Pennsylvania, NY, NJ, WV, VA, etc.), but at a minimum in the Eastern time-zone.

Essential Duties and Responsibilities:

Sales Strategy Development:

• Develop and implement regional sales strategies in line with the company’s overall goals. Identify key growth opportunities, assess market trends, and adapt strategies for maximum market penetration.

Team Leadership:

• Lead, motivate, and manage a team of sales representatives to achieve sales objectives. Provide guidance, coaching, and performance feedback to ensure team success.

Account Management:

• Build and maintain relationships with key customers, including retail chains, distributors, wholesalers, and food service accounts. Develop customized sales plans to meet their needs and grow sales within the region.

Market Expansion:

• Identify and pursue new business opportunities within the region, including potential new customers, markets, and product lines.

Sales Performance Analysis:

• Monitor and analyze sales performance within the region, using data-driven insights to adjust tactics and strategies. Provide regular reports on sales results, forecasts, and market trends.

Brand Representation:

• Serve as the face of the company within the region, promoting the brand and ensuring its values are effectively communicated to customers and partners.

Promotional Activities:

• Collaborate with marketing teams to develop and execute promotional campaigns and initiatives that will drive regional sales.

Budget Management:

• Manage the regional sales budget, ensuring efficient allocation of resources and achieving cost-effective sales operations.

Product Training and Education:

• Ensure the sales team is well-versed in product features, benefits, and market positioning. Provide ongoing training and support to ensure they are equipped to sell effectively.

Customer Support:

• Address customer concerns, resolve issues, and ensure a high level of customer satisfaction to foster long-term business relationships.

Competitor Analysis:

• Keep track of competitor activities within the region, analyzing their strengths and weaknesses, and adjusting sales strategies accordingly.

Education and Experience:

• Bachelor’s degree in Business Administration, Marketing, Sales, or related field, required. MBA a plus.
• 7-10 years of sales experience in the food and beverage industry, with at least 3 years in a managerial or supervisory role.
• Proven track record of achieving and exceeding sales targets in a competitive environment.
• Experience leading and developing sales teams.
• Proficient in using CRM software, MS Office Suite, and sales analytics tools.

Skills and Competencies:

• Develops and executes data-driven sales strategies, manages P&L, and leads category, contract, and customer relationship management to drive growth and profitability.
• Leverages advanced data analysis, systems, and project management to optimize sales performance, predict customer behavior, and implement scalable solutions.
• Leads high-stakes negotiations and delivers impactful presentations that align with customer objectives, while coaching others to enhance strategic communication skills.
• Combines deep product, dairy, and industry knowledge with market insights to anticipate customer needs, guide product development, and shape effective sales strategies.
• Leverages strong business understanding and structured decision-making to align customer needs with business offerings, identify growth opportunities, and communicate value in financial terms.
• Inspires high-performing teams through courageous leadership, emotional intelligence, and a culture of accountability, learning, and trust.
• Demonstrates critical thinking, anticipates challenges, adapts to ambiguity, and develops scalable, results-driven strategies aligned with long-term business goals.
• Builds trust-based stakeholder relationships, influences decisions through effective communication and active listening, and leads conflict resolution at all levels.
• Maintains a winning, positive attitude in high-pressure environments, embraces feedback, takes calculated risks, and drives continuous improvement.
• Excels in time management, attention to detail, meeting facilitation, and autonomy—ensuring high-quality execution and consistent delivery of outcomes

Other:

• Willingness to travel within the designated area as needed.
• Ability to work from home office when not traveling
• Must have valid driver’s license and reliable transportation.

Exact compensation may vary based on skills, experience and location.

The pay range for this position is $145,000—$170,000 USD

HP Hood is an Equal Opportunity Employer

Female/Minority/Veteran/Disabled

"VERVRAA Federal Contractor"

For Applicants in Massachusetts - It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Employment is subject to verification of an applicant’s identity and eligibility for employment in the United States as required by immigration laws. We are unable to assist with sponsorship at this time.