Regional Sales Manager

Triup, Inc.; Redmond (WA); On-site; USD 110,000 - 190,000; Full time

Job summary

Triup, Inc. is seeking an experienced Regional Sales Manager to drive sales growth across the Pacific Northwest and Mountain regions.

You will cultivate new business, manage distributor and partner relationships, and promote exterior building materials for commercial and residential construction projects. Based in Redmond, WA, you will travel frequently (up to 50-70%) to engage with architects, contractors, and distributors, lead the regional sales strategy, and mentor a growing sales team while

Qualifications

• 7+ years of B2B sales in building materials or architectural products.
• Hands-on architectural specification sales with architectural firms.
• Proven ability to develop new business, manage territory, and sales pipelines.
• Strong communication, presentation, negotiation, and relationship skills.
• Willingness to travel and commute to Redmond, WA 2-3 days per week.

Responsibilities

• Develop and execute regional sales strategies to achieve revenue targets.
• Identify new business opportunities and expand the customer base.
• Manage sales pipelines and support projects from design through construction.
• Conduct product presentations, customer meetings, and site visits.
• Monitor market trends and sales performance.
• Recruit, train, and support distributors and channel partners.
• Build relationships with architects, contractors, developers, and distributors.
• Provide product information and consultative sales support throughout projects.
• Attend trade shows and industry events.
• Maintain CRM records, forecasts, and activity reports.

Skills

B2B sales

Architectural specifications

Territory management

CRM proficiency

Communication skills

Education

Bachelor's degree in Business / Marketing / Architecture / Construction Management

Tools

CRM systems

Microsoft Office

Job description

Summary

We are seeking an experienced Regional Sales Manager to drive sales growth and expand market presence across the Pacific Northwest and Mountain regions of the United States. This role focuses on developing new business opportunities, managing distributor and sales partner relationships, and promoting exterior building materials for commercial and residential construction projects. The ideal candidate has strong B2B sales experience in building materials or architectural products, excellent relationship-building skills, and the ability to manage regional sales strategies independently.

Key Responsibilities

Sales Growth & Territory Management

• Develop and execute regional sales strategies to achieve revenue and growth targets.
• Identify new business opportunities and expand the customer base.
• Manage sales pipelines and support projects from initial design through construction.
• Conduct product presentations, customer meetings, and jobsite visits.
• Monitor market trends, competitor activities, and sales performance.

Distributor & Partner Management

• Recruit, train, and support independent sales representatives and distributors.
• Build strong relationships with channel partners to increase sales and market coverage.
• Evaluate partner performance and provide ongoing guidance and support.
• Identify opportunities to expand distribution networks.

Customer Relationship Development

• Develop relationships with architects, contractors, developers, distributors, and building owners.
• Provide product information and consultative sales support throughout the project lifecycle.
• Attend trade shows, industry events, and networking opportunities.
• Support customers in product selection and project specifications.

Team Leadership & Collaboration

• Supervise and mentor regional sales team members as the business expands.
• Collaborate with marketing, product development, customer service, and operations teams.
• Share customer feedback and market insights to support business improvements.
• Maintain accurate CRM records, sales forecasts, and activity reports.

Qualifications

Required

• 7+ years of B2B sales experience in building materials, exterior cladding, façade systems, siding, or related architectural products.
• Hands-on Architectural Specification Sales experience, including working directly with architectural firms to secure product specifications for construction projects.
• Proven experience in new business development, territory management, and sales pipeline management.
• Experience building and maintaining relationships with architects, contractors, developers, and distributors.
• Strong understanding of the construction industry and architectural product sales process.
• Excellent communication, presentation, negotiation, and relationship-building skills.
• Self-motivated, proactive, and able to work independently while collaborating effectively with internal teams.
• Strong organizational and time-management skills.
• Proficiency in Microsoft Office and CRM systems.
• Bachelor's degree in Business, Marketing, Architecture, Construction Management, or a related field, or equivalent relevant industry experience.
• Ability to travel frequently throughout the assigned territory (up to 50-70%).
• Valid U.S. driver's license and satisfactory driving record.
• Must be able to commute to the Redmond, WA office 2-3 days per week.

Preferred

• Experience with fiber cement siding, rainscreen systems, or exterior building envelope solutions.
• Established professional network within the Architecture, Engineering, and Construction (AEC) industry.
• Experience managing or supporting independent sales representatives and distributor networks.
• Bilingual skills in English/Japanese or English/Spanish are a plus.

Territory: Washington, Oregon, Idaho, Montana, Wyoming, Utah, and Colorado

Travel: Up to 50-70% within the assigned territory, with occasional additional business travel.

Work Environment: Office-based and field-based position. Requires working from the Redmond, WA office 2-3 days per week, along with frequent travel (up to 50-70%) throughout the assigned territory for customer visits, distributor meetings, industry events, and construction site visits.