Regional Marketing Operations Manager

lennar; San Antonio (TX); On-site; USD 110,000 - 150,000; Full time

Benefits offered by this job

Health insurance

401(k) company match

Paid parental leave

Adoption assistance

Three weeks vacation

Home purchase discounts

Job summary

Lennar is seeking a Regional Marketing Operations Manager to lead field marketing execution across 3-4 divisions. You will manage Field Marketing Coordinators, ensuring brand consistency, campaign execution, and timely delivery while collaborating with regional sales and marketing leaders.

You will travel monthly to support local initiatives, optimize online and Welcome Home Center experiences, and maintain strong partnerships across teams. Strong leadership and communication are essential.

Qualifications

• Bachelor degree and 5-7 years in homebuilding, real estate, or consumer-facing industries.
• Strong organizational and time management skills; able to manage multiple deadlines.
• Excellent communication and interpersonal skills; able to build partnerships with internal teams.

Responsibilities

• Lead day-to-day execution of field marketing aligned with regional and divisional strategies.
• Bridge regional leadership and division teams to translate objectives into executable plans.
• Collaborate with Regional Director of Marketing and Regional Integrated Marketing Manager to operationalize annual goals.
• Review and approve design and production of signage assets and event collateral.
• Provide daily coaching to Field Marketing Coordinators for high performance.
• Monitor community launches and evolving sales needs to align marketing support.

Skills

Leadership

Field Marketing

Cross-functional Collaboration

Project Management

Communication

Education

Bachelor's degree in Marketing/Business

Tools

Microsoft Office

Job description

Job Description

We are Lennar

Lennar is one of the nation's leading homebuilders, dedicated to making an impact and creating an extraordinary experience for their Homeowners, Communities, and Associates by building quality homes and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture of opportunity and growth for our Associates throughout their career. Lennar has been recognized as a Fortune 500® company and consistently ranked among the top homebuilders in the United States.

A Career that Empowers You to Build Your Future

The Regional Marketing Operations Manager owns the execution strategy and plays a tactical, implementation-focused role supporting 3-4 divisions within a regional hub. This position directly oversees and manages the Field Marketing Coordinators and collaborates crossfunctionally with division sales leaders and regional marketing specialists to ensure brand consistency, marketing campaign execution, quality control, and operational alignment across all marketing touchpoints.

Your Responsibilities on the Team

• Lead and manage the day-to-day execution of field marketing efforts, ensuring high-quality implementation and alignment with regional and divisional marketing strategies.
• Lead the operational link between regional leadership and division teams, translating strategic objectives into executable plans while maintaining brand integrity and timely delivery.
• Lead and manage the collaboration with the Regional Director of Marketing and Regional Integrated Marketing Manager to operationalize annual marketing goals into clear, actionable divisional execution plans.
• Lead the review and approval of the design and production of all signage assets, including flags, awnings, "coming soon" messaging, model signage, and event collateral.
• Lead and provide daily coaching to Field Marketing Coordinators, fostering high performance and consistent execution across all field initiatives.
• Maintain proactive visibility into community launches, closeout timelines, and evolving sales needs to ensure marketing support is aligned and responsive.

Your Toolbox

Bachelor of Science or Arts degree or equivalent required/ High school diploma or GED required.

• Minimum 5 - 7 years of relevant experience in home building, real estate, or consumer- facing industries.
• Strong organizational and time management skills; able to manage multiple deadlines across various communities.
• Excellent communication and interpersonal skills; able to build effective partnerships with internal teams and sales teams.
• Resourceful and solution oriented.
• Monthly travel (3-4 assigned divisions) for field coaching, support of local marketing initiatives execution oversight, and as needed gap coverage.
• Demonstrate confidence in using digital and analytical tools to monitor and optimize alignment between the online experience and Welcome Home Centers.
• Knowledge of Microsoft office applications is required.

This description outlines the basic responsibilities and requirements for the position noted. This is not a comprehensive listing of all job duties of the Associates. Duties, responsibilities and activities may change at any time with or without notice.

During the course of your employment, you may be required to use, download, or access certain Company-approved tools, programs, applications, or systems. These resources may include, but are not limited to, applications designed for customer engagement, operational efficiency, data analysis, Artificial Intelligence (AI) tools, and other business functions.

Lennar is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws.

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Life at Lennar

At Lennar, we are committed to fostering a supportive and enriching environment for our Associates, offering a comprehensive array of benefits designed to enhance their well-being and professional growth.

• Our Associates have access to robust health insurance plans, including Medical, Dental, and Vision coverage, ensuring their health needs are well taken care of.
• Our 401(k) Retirement Plan, complete with a $1 for $1 Company Match up to 5%, helps secure their financial future, while Paid Parental Leave and an Associate Assistance Plan provide essential support during life's critical moments.
• To further support our Associates, we provide an Education Assistance Program and up to $30,000 in Adoption Assistance, underscoring our commitment to their diverse needs and aspirations.
• From the moment of hire, they can enjoy up to three weeks of vacation annually, alongside generous Holiday, Sick Leave, and Personal Day policies.
• Additionally, we offer a New Hire Referral Bonus Program, significant Home Purchase Discounts, and unique opportunities such as the Everyone's Included Day.

At Lennar, we believe in investing in our Associates, empowering them to thrive both personally and professionally