Regional Marketing Manager, USA

tsuga.com; United States; Hybride; USD 140 000 - 210 000; Plein temps

Avantages offerts par ce poste

Meaningful equity

$5,000 employee referral bonus

Quarterly team offsite in France: the

Paid time off in line with local entit

Remote-friendly: many team work fully

Unlimited snacks at the office

Résumé du poste

Tsuga is seeking a Regional Marketing Leader in the United States to own the regional marketing plan and drive growth. You will lead high-impact programs, align with regional sales goals, and collaborate with the central marketing team to accelerate enterprise deals.

You will manage in-person executive events, optimize spend with data-driven decisions, and build a scalable regional marketing function as Tsuga grows globally.

Qualifications

• Proven ability to build regional marketing strategies and execute them independently.
• Deep knowledge of enterprise IT buyers and their purchasing processes.
• Experience enabling top-down, executive-level enterprise sales.
• Bias for action and willingness to do the work beyond management.

Responsabilités

• Own the regional marketing plan and mix to drive regional pipeline and revenue.
• Design and deliver targeted in-person programs for executive buyers.
• Find efficient ways to reach buyers beyond costly booths at conferences.
• Measure performance and reallocate effort to maximize opportunities.
• Collaborate with partners to run joint regional programs.
• Build and nurture customer relationships and turn customers into advocates.
• Prioritize initiatives and scale the successful ones.
• Leverage AI tools to move fast and partner with agencies where value is added.
• Coordinate with regional sales, other Marketing Managers, and central marketing.

Connaissances

Regional strategy

Executive collaboration

ROI discipline

Travel flexibility

AI fluency

Outils

CRM systems

Marketing automation

AI tools

Description du poste

Location: US. Remote, or hybrid (minimum 3 days a week in the office) where

Tsuga has an office in your country. Regular travel.

Employment: Full-time, hired through an Employer of Record (EOR) contract.

Growth: We have just raised a $35M Series A. Join Tsuga during a period of strong

growth.

About Tsuga

Tsuga is a cloud-native observability company. We give enterprise infrastructure and IT teams data sovereignty, predictable costs and open standards built on OpenTelemetry. We deliver Software and a Service: our software and our expertise, running inside our customers' own cloud environments.

The role

You will be the marketing leader for your region: in effect, its CMO. You will understand the regional sales goals, then build and run the programs that hit them, in support of our global company initiatives. Our sales motion is top-down, executive-level and enterprise-led. Your job is to make that motion work in your region, with marketing present in the room alongside sales.

This is a hands-on role. Success will be measured through Revenue. We track pipeline count and value as leading indicators, and expect every program to earn its return. We are not running a mass product-led growth motion. You will set the strategy and also do the work, from planning an executive roundtable to carrying the flyers in.

As Tsuga grows, regional marketing will expand into specialist roles across campaigns, customers, partners and events. You will be positioned to lead that team, having earned the right to build it by proving what works.

What you will do

• Own the regional plan. Set the marketing mix across digital, third-party and in-person events to deliver regional pipeline and revenue.
• Run targeted in-person programs. Design and deliver highly focused events and experiences for executive buyers, side by side with sales.
• Find smarter ways to reach buyers. When only a fraction of a large conference is our audience, reach those people without paying for the booth.
• Optimize relentlessly. Track what is performing and move effort to where it creates the most opportunities.
• Market with partners. Build and run programs with regional partners alongside direct activity.
• Build customer relationships. Develop deep relationships with customers and turn them into advocates.
• Prioritize and repeat. There will always be more to do than time allows; focus on what works and make it repeatable.
• Build first, buy second. Use AI tools and skills to move fast, and creative agencies where they add real value.
• Partner across the team. Work closely with regional sales, the other Regional Marketing Manager and the central marketing team.

What you will bring

• A track record of building regional marketing strategies and executing them yourself.
• Deep knowledge of enterprise infrastructure and IT buyers and how they buy.
• Experience supporting top-down, executive-level enterprise sales.
• A bias for action: you are more than a manager and you are not afraid of the work.
• Strong prioritization, ROI discipline and comfort with ambiguity.
• Confidence using AI tools to work faster and smarter.
• Willingness to travel regularly.

Nice to have

• Experience in the regional market you will cover.
• Background in observability, infrastructure or IT software.
• Partner or channel marketing experience.

Perks & benefits

• Meaningful equity
• $5,000 employee referral bonus
• Quarterly team offsite in France: the whole company, every quarter
• Paid time off in line with local entitlements
• Remote-friendly: many of our team work fully remotely, and those based near our Paris office join us there 3 days a week
• Unlimited snacks at the office

Additional benefits vary by country and will be shared during the interview process.

Working at Tsuga

• We move fast. As an early-stage startup, we are pragmatic, we value ownership, and quick feedback over unnecessary process and hierarchy.
• We solve problems, not blame people. When something goes wrong, we fix it, learn from it, and improve the system.
• We are builders. We start everything from a blank page and we lean on your colleagues' knowledge to move faster.
• We are customer-obsessed. We dogfood Tsuga every day, so you care how the product is actually used and want to contribute ideas.
• We lean hard on AI, but not blindly. Our problems are hard and can’t be AI-slopped away.
• We’re international from day one. Every quarter, the whole team meets at our French office to align on company goals, celebrate wins, and connect with teammates from the US, UK, the Middle east, and across Europe.