Regional Marketing & Business Development Specialist

SMEI; Philadelphia (Philadelphia County); Hybrid; USD 80,000 - 110,000; Full time

Job summary

A leading law firm is seeking a Regional Marketing & Business Development Specialist to enhance their brand and client engagement. This role involves collaboration across offices in Philadelphia, Pittsburgh, and Washington, D.C., focusing on strategic initiatives and innovative marketing campaigns. Excellent opportunity for a talented professional to contribute to business growth and development in a dynamic environment.

Benefits

Health, dental, and vision insurance

401(k) with profit sharing

Generous paid time off

Wellness programs

Qualifications

• 5-7 years of marketing and business development experience required.
• Strong writing capabilities and analytical skills essential.
• Experience in a law firm or professional services is preferred.

Responsibilities

• Lead local business development initiatives and programs.
• Plan and coordinate events and client engagement activities.
• Develop pitch materials and support marketing campaigns.

Skills

Analytical skills

Attention to detail

Leadership skills

Client service attitude

Writing capabilities

Event management

Education

Bachelor's or advanced degree in business, marketing, communications, journalism or law

Tools

CRM tools

Social media strategies

Job description

Fisher Phillips, a renowned international leader in employment and labor law, gaining even more momentum as workplace issues take center stage across the nation. We are on the lookout for a dynamic Regional Marketing & Business Development Specialist to join our team! In this role, you will be a key player in shaping and executing initiatives that elevate our brand, engage our clients, and expand our market presence. You will be working in a fast-paced, collaborative environment where your creativity and entrepreneurial spirit are highly valued. This position reports to the Firm’s Regional Marketing and Business Development Manager as part of the Marketing & Business Development (MBD) team and will provide direct support to the Philadelphia, Pittsburgh and Washington, D.C. offices.

Key Responsibilities

• Progress Local Initiatives: Lead and coordinate business development efforts at the local level, working with practice groups, industry teams, and our firmwide marketing department to deliver high-impact programs and campaigns.
• Identify and Grow Strategic Partnerships: Collaborate with local associations and organizations to cultivate relationships that align with the firm’s strategic goals and enhance value for our clients.
• Implement Engaging Events and Content: Plan, coordinate, and host compelling events, webinars, and content-rich programming that strengthens our brand presence and client engagement.
• Coordinate High-Impact Presentations: Support the development of visually compelling and persuasive presentations that elevate our messaging and resonate with our audiences.
• Facilitate Creative Marketing Campaigns: Design, execute, and evaluate innovative marketing and social media campaigns, in collaboration with our firmwide marketing team, to maximize our reach and impact.
• Help Attorneys Implement Winning Strategies: Partner with our attorneys to create, implement, and track personalized marketing plans that drive growth and business development.
• Support Leadership:Regularly meet with Regional Managing Partners to align on business development and marketing priorities and provide insights and progress updates to ensure the success of local offices.
• Craft Compelling Pitches and Proposals: Develop persuasive client and prospect pitch materials, working closely with the proposal team to deliver standout RFP responses.
• Identify Potential Business Opportunities:Conduct thorough client research to identify and pursue new business development opportunities.
• Coordinate Rankings and Recognition: Lead and coordinate our local submissions for Chambers and other key ranking directories, positioning the firm for recognition in the market.
• Foster a Collaborative Culture:Be an active contributor to our business development and marketing functions, bringing fresh ideas and collaborative energy to the team.
• Coordinate Budgets:Manage office marketing and business development budgets, process invoices, and maintain vendor relationships to ensure smooth operations.

Requirements

• At least 5-7 years of marketing and business development experience, preferably in a law firm or other professional services organization.
• A bachelor's or advanced degree in business, marketing, communications, journalism or a related field or law.
• Strong analytical, attention to detail and leadership skills
• Adept in marketing technologies, including client relationship management tools, social media strategies and branding campaign.
• Exceptional client service attitude and demeanor
• Strong writing capabilities, including persuasive writing.
• Strong event management skills
• Prioritize work and manage multiple deadlines.
• Travel required among assigned offices, as well as to various meetings and conferences.
• This role requires a hybrid work schedule.

Why Join Us

At Fisher Phillips, we recognize that exceptional talent is the foundation of our success, enabling us to deliver outstanding service to both our internal and external clients. Joining our team means collaborating in a professional yet dynamic environment that leverages cutting-edge technology. Our leadership is committed to fostering your professional growth and providing opportunities to challenge yourself in meaningful ways.

We believe in rewarding talent with more than just a competitive salary. Our comprehensive benefits package includes health, dental, and vision insurance, a 401(k) with profit sharing, generous paid time off, and holidays.

Your well-being is our priority. We offer 24/7 telehealth services, a variety of wellness programs, and additional optional benefits designed to support your unique lifestyle. At Fisher Phillips, you’ll find a workplace that values your health, happiness, and continued professional development. To learn more about our firm, visit us atwww.fisherphillips.com.

Equal Opportunity Employer

Fisher Phillips is committed to providing equal employment opportunities to all employees and applicants, regardless of race, ethnicity, religion, sex (including related medical conditions), gender, sexual orientation, national origin, citizenship status, veteran status, marital status, pregnancy, age, disability, or any other protected status, in compliance with all applicable laws.

The statements in this position description are not necessarily all-inclusive. Additional duties and responsibilities may be assigned, and requirements may vary from time to time.

Relocation costs are not covered. We are only accepting direct applicants; third-party recruiters or agencies will not be considered. No phone inquiries, please.