Regional Latin Marketing Director - Hybrid

Live Nation, Inc; New York (NY); Hybrid; USD 80,000 - 100,000; Full time

Benefits offered by this job

Health insurance

Concert tickets

401(k) with company match

Job summary

Live Nation Entertainment is seeking a Latin-focused Director of Regional Marketing for the Northeast, overseeing arena, stadium and amphitheater campaigns. You will lead a small team, coordinate with local promoters and partners, and drive visits through diverse media channels.

Ideal candidates bring 6+ years in event marketing, regional media relationships, and artist marketing experience, with Spanish fluency preferred and willingness to travel. Hybrid schedule in New York area offered.

Qualifications

• Bachelor’s degree in marketing or a related field preferred.
• Minimum 6+ years in event marketing within entertainment venues.
• Minimum 6+ years managing local media relationships.
• Minimum 6+ years working with artist marketing representatives.
• 2+ years of experience managing direct reports.
• Spanish fluency or professional working proficiency preferred.
• Knowledge of digital and traditional media (paid social, radio, grassroots).
• Willingness to travel and ability to work varied hours.

Responsibilities

• Act as the key internal contact to plan, present and execute regional campaigns for arenas, stadiums and amphitheaters.
• Manage and develop direct report(s) and coordinate marketing teams across venues.
• Interface with artist marketing reps and local talent buyers for show marketing plans.
• Create promotions with regional media partners and manage multiple advertising budgets.
• Share post-show analytics and demographic insights to refine marketing strategies.
• Coordinate street teams and grassroots marketing with local market contacts.
• Provide day-of-show marketing coverage as needed.

Skills

Latin music marketing

Spanish fluency

Event marketing

Team leadership

Budget management

Stakeholder management

Digital & traditional media

Education

Bachelor's degree in marketing or related field

Tools

CRM tools

Job description

Live Nation Entertainment is seeking a Latin-focused Director of Regional Marketing for the Northeast, overseeing arena, stadium and amphitheater campaigns. You will lead a small team, coordinate with local promoters and partners, and drive visits through diverse media channels.

Ideal candidates bring 6+ years in event marketing, regional media relationships, and artist marketing experience, with Spanish fluency preferred and willingness to travel. Hybrid schedule in New York area offered.