Regional Business Manager - Central

Heartflow; St. Louis (MO); Hybrid; USD 240,000 - 280,000; Full time

Job summary

Heartflow is seeking a Regional Business Manager to shape the TAM organization and drive growth in a defined geographic region. You will hire, coach, and develop TAMs, partnering with cardiology-focused accounts to expand adoption of Heartflow’s non-invasive CAD diagnosis pathway.

You will lead cross-functional efforts, educate clinicians on the cCTA/FFRct pathway, and manage performance against quotas. This role requires strategic sales leadership and a strong clinical understanding.

Qualifications

• 4-year degree with 5+ years of related sales or clinical experience.
• Degree in Science, Medical, Business, Marketing or Technical field is preferred.
• Prior experience in medical device, cardiology pharmaceuticals, hospital, or medical software is highly desired.
• Experience with introducing new cardiovascular technologies into hospitals is highly desired.

Responsibilities

• Lead and coach TAM team to achieve growth in assigned region.
• Develop business plans with key accounts to drive Heartflow adoption.
• Educate physicians on Heartflow cCTA/FFRct pathway and value.
• Collaborate cross-functionally with Sales, Marketing, Education and Product teams.
• Monitor metrics like quota attainment and cCTA/FFRct penetration.

Skills

Sales goals

Territory management

Presentation skills

Performance management

Relationship building

Negotiation

Results driven

Sales planning

Cross-functional coordination

CRM knowledge

Education

Bachelor's degree (Science/Medical/Business/Technical)

4-year degree + 5+ years related experience OR 2-year degree + 7+ years related experience

Tools

Salesforce CRM

Job description

Heartflow is a medical technology company advancing the diagnosis and management of coronary artery disease, the #1 cause of death worldwide, using cutting-edge technology. The flagship product—an AI-driven, non-invasive cardiac test supported by the ACC/AHA Chest Pain Guidelines called the Heartflow FFRCT Analysis—provides a color-coded, 3D model of a patient’s coronary arteries indicating the impact blockages have on blood flow to the heart. Heartflow is the first AI-driven non-invasive integrated heart care solution across the CCTA pathway that helps clinicians identify stenoses in the coronary arteries (RoadMap™Analysis), assess coronary blood flow (FFRCT Analysis), and characterize and quantify coronary atherosclerosis (Plaque Analysis). Our pipeline of products is growing and so is our team; join us in helping to revolutionize precision heartcare.

Heartflow is a publicly traded company (HTFL) that has received international recognition for exceptional strides in healthcare innovation, is supported by medical societies around the world, cleared for use in the US, UK, Europe, Japan and Canada, and has been used for more than 750,000 patients worldwide.

The total target compensation for this role is $240,000 - $280,000.

Job Description:

The Regional Business Manager (RBM) will shape the Territory Account Manager (TAM) organization by creating a culture of performance and accountability based in transforming the standard of care in diagnosing CAD.

The RBM will hire, train, coach and develop their respective territory account manager team to execute against specific critical behaviors that deliver growth results. The Territory Account Manager (TAM) will be the face of Heartflow within a specific geographic region. The RBM will work with customers to ensure that they are extremely successful with Heartflow’s non-invasive cardiovascular diagnostic technology. It is the responsibility of the RBM to provide the team with expectations, resources and coaching to the standard that drives Heartflow adoption through the network of referring physicians. The position will partner with TAMs and accounts to proactively support, educate and provide solutions to build high customer satisfaction.

This is a customer- facing role. The primary focus is on spending time with direct sales team and customers. Customers include yet are not limited to Cardiologists, Internists, general practitioners, Nurse practitioners and physician assistance that manage patients with ACS/CAD.

Job Responsibilities:

• Will work cross functionally to create solutions as new opportunities present.
• Create progressive programming that disrupts the traditional means to reach ordering physicians who treat and manage patients with CAD.
• Will work directly with key strategic Heartflow accounts to drive growth and adoption of a cCTA and FFRct clinical pathway. In these accounts, the RBM will develop and execute business development plans working closely with the account’s key stakeholders.
• Facilitate cross-functional collaboration throughout the organization. Tools for program development could include key deployment of Heartflow’s internal leadership and physician mentors, organizing and staffing of dinner programs, VIP Visits, organizing Heartflow CT Pathway road-shows, referring physician office meetings, etc. This role will work closely with the other Heartflow team members to include respective TSM, Marketing, Market Access, CT Apps, Product Development and Clinical.
• Increase Heartflow usage within the designated key strategic Heartflow account by:
• Maintaining and building relationships with referring physicians and other key clinical stakeholders
• Educating customers on Heartflow’s value proposition by giving presentations/ having discussions with referring MDs
• Promoting / championing Heartflow and building advocacy
• Production/Success/Achievement of the Territory Account Manager will be evaluated and based on performance in active/targeted accounts (metrics):
• Meet / exceed quota for the strategic Heartflow accounts (within existing customer locations).
• cCTA growth (conversion of non-invasive tests) and FFRct penetration / case growth over baseline (% and $) in assigned accounts.
  

Skills Needed:

• Meeting Sales Goals, Motivation for Sales team, Territory Management, Presentation Skills, Performance Management, Building Relationships, Emphasizing Excellence, Negotiation, Results Driven, Sales Planning, Managing Profitability
• Demonstrate ability to hire, develop, performance manage and promote talent
• Proven sales management skills and track-record of sales achievement
• Account development - Experience building and supporting strong clinical programs
• Clinical / technical proficiency - Quick learner able to grasp new clinical/technical information and then disseminate to customers.
• Develop relationships with key account stakeholders, drive awareness of a cCTA/FFRct pathway, broaden Heartflow referrals, and deepen Heartflow adoption.
• Work in a cross functional capacity to coordinate field and HQ resources needed to support focused customers and execute program development plans, support sales, marketing, education and training.
• Customer-focused mentality.
• Knowledge of cardiac patient pathways and diagnostic technology is preferred.
• Self-motivated and ability to initiate, organize and complete projects.
• Excellent problem-solving ability, especially under pressure.
• Extremely strong work ethic.
• Works well in a cross-functional team environment.
• Excellent verbal and written communication skills. Professional etiquette.
• Experience with Salesforce.com or similar CRM

Educational Requirements & Work Experience:

• 4-year degree with 5+ years of related sales or clinical experience or 2-year degree with 7+ years related sales or clinical experience.
• Degree in Science, Medical, Business, Marketing or Technical field is preferred.
• Prior experience in medical device, cardiology pharmaceuticals, cardiology radio-pharmaceuticals, hospital, or medical software is highly desired
• Experience with introducing new cardiovascular technologies into hospitals is highly desired

Heartflow, Inc. is an Equal Opportunity Employer. This company does not and will not discriminate in employment and personnel practices on the basis of race, sex, age, handicap, religion, national origin or any other basis prohibited by applicable law. Hiring, transferring and promotion practices are performed without regard to the above listed items.

Physical Demands of the Job: Up to 60% travel from your home office is expected.

Heartflow is an Equal Opportunity Employer. We are committed to a work environment that supports, inspires and respects all individuals and do not discriminate against any employee or applicant because of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law. This policy applies to every aspect of employment at Heartflow, including recruitment, hiring, training, relocation, promotion and termination.