Ralph Lauren Senior Digital Designer, Luxury Brands

Ralph Lauren; New York (NY); On-site; USD 90,000 - 140,000; Full time

Job summary

Ralph Lauren is seeking a seasoned Digital Designer to join our global design team to craft high‑quality digital experiences for the Luxury brands, blending elevated storytelling with commerce.

You will lead design across campaigns, collaborate with internal Design and Marketing teams, develop wireframes, interactive prototypes and assets that reflect each brand’s identity while delivering engaging user experiences across web and mobile.

Qualifications

• Bachelor's degree in Graphic Design or similar preferred.
• 5+ years of digital experience.
• Advanced design and prototyping skills in Figma.
• Develop wireframes, user flows, and interactive prototypes to communicate concepts and validate ideas.
• AI literacy and understanding of how LLMs and machine learning models function.
• Leverage AI-powered design tools and demonstrate an understanding of AI workflows, prompt engineering, and emerging generative AI capabilities.
• Knowledge of CSS, HTML and responsive design.
• Strong understanding of web standards and latest web technologies, image optimization and cross-browser compatibility.
• Adobe Creative Suite knowledge.
• Experience in video editing is a plus.

Responsibilities

• Create a best in class consumer experience and meet the needs for the family of Ralph Lauren Luxury brands
• Collaborate with internal Design and Marketing counterparts in bringing to life seasonal campaigns, which fuse elevated storytelling with best in class digital commerce
• Lead, develop, and execute smart, unexpected creative solutions as well as maintain design identity aesthetics per brand
• Partner with UX/UI Designers and Front-End Developers on new site features and enhancements
• Proactively use design, UX and prototyping to communicate new inspiring brand experiences
• Exceptionally skilled at image curation, visual storytelling, typography, layout, form and color
• Attend meetings and track next steps/follow-ups for projects
• Work closely with, communicate and present creative with all key stakeholders and counterparts

Skills

Digital design

Brand storytelling

UX/UI collaboration

Prototyping

Image curation

Typography

Layout & color

Education

Bachelor's Degree in Graphic Design or related field

Tools

Figma

CSS

HTML

Adobe Creative Suite

Video editing

Job description

Company Description

Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands. At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration.

Position Overview

This position will work collaboratively with our global design team and content marketing partners to create high-quality digital experiences that blend brand elevated storytelling content with commerce for the family of Ralph Lauren Luxury brands including Collection, Purple Label and Home.

Essential Duties & Responsibilities

• Create a best in class consumer experience and meet the needs for the family of Ralph Lauren Luxury brands
• Collaborate with internal Design and Marketing counterparts in bringing to life seasonal campaigns, which fuse elevated storytelling with best in class digital commerce
• Lead, develop, and execute smart, unexpected creative solutions as well as maintain design identity aesthetics per brand
• Partner with UX/UI Designers and Front-End Developers on new site features and enhancements
• Proactively use design, UX and prototyping to communicate new inspiring brand experiences
• Exceptionally skilled at image curation, visual storytelling, typography, layout, form and color
• Attend meetings and track next steps/follow-ups for projects
• Work closely with, communicate and present creative with all key stakeholders and counterparts

Experience, Skills & Knowledge

• Bachelor's Degree (Graphic Design or similar preferred)
• 5+ years of digital experience
• Advanced design and prototyping skills in Figma
• Develop wireframes, user flows, and interactive prototypes to communicate concepts and validate ideas.
• AI Literacy and understanding of how LLMs and machine learning models function
• Leverage AI-powered design tools and demonstrate an understanding of AI workflows, prompt engineering, and emerging generative AI capabilities to enhance creativity and efficiency.
• Knowledge of CSS, HTML and responsive design
• Strong understanding of web standards and latest web technologies, image optimization and cross-browser compatibility
• Adobe Creative Suite knowledge
• Experience in video editing is a plus