The QA Officer for Sales & Marketing at ClinicMind is responsible for monitoring, auditing, and improving the quality of sales and marketing processes, communications, and campaigns. This role ensures that all client-facing interactions and marketing initiatives adhere to ClinicMind’s brand, compliance standards, and business objectives. The officer provides actionable feedback, maintains QA frameworks, and collaborates with cross-functional teams to drive consistency, compliance, and performance improvement across the sales and marketing lifecycle.
Key Responsibilities
- Sales Quality Assurance
- Audit sales calls, product demos, and client presentations to ensure professionalism, compliance, and adherence to ClinicMind’s sales methodology.
- Evaluate sales proposals, CRM data entries, and follow-up communications for accuracy, consistency, and timely execution.
- Monitor lead handling and pipeline progression to ensure proper process adherence.
- Provide QA scorecards and feedback sessions to sales team members to strengthen client engagement and conversion.
- Marketing Quality Assurance
- Review digital campaigns (emails, website, social media, webinars, and ads) for accuracy, clarity, brand alignment, and regulatory compliance.
- Audit marketing collateral, copy, and creative assets for errors, tone, and message consistency.
- Monitor campaign setup and performance metrics to confirm accuracy of tagging, targeting, and reporting.
- Partner with marketing leads to identify opportunities for improved engagement and ROI.
- Reporting & Continuous Improvement
- Maintain QA reports, dashboards, and performance insights for sales and marketing leadership.
- Identify recurring issues or process gaps and recommend corrective actions or training interventions.
- Collaborate with Sales, Marketing, and HR/Training teams to build best practices and standard operating procedures.
Qualifications
- Bachelor’s degree in Business, Marketing, Communications, or related field (or equivalent experience).
- 2–4 years of professional experience in quality assurance, sales operations, or marketing operations.
- Strong analytical and reporting skills with high attention to detail.
- Experience with CRM systems (e.g., Salesforce, HubSpot) and marketing automation platforms. Excellent communication and feedback delivery skills.
- Familiarity with healthcare, RCM, or HIPAA compliance is an advantage.
Must Have
- High comfort level working on Eastern Time Zone/US Shift
- Good internet access at home
- Mobile Hotspot
- Laptop/Desktop of at least 8 GB
Success Metrics
- Improved sales call quality and higher conversion rates.
- Reduced errors and inconsistencies in marketing materials and campaigns.
- Timely, accurate reporting of sales and marketing quality metrics.
- Strong collaboration with cross-functional teams leading to continuous process improvement.