Public Relations Specialist - Journeyman

Red Carrot, Inc.; Arlington (VA); On-site; USD 60,000 - 85,000; Full time

Benefits offered by this job

Tuition reimbursement

Top-tier medical and dental insurance

401(k) with company matching

Profit-sharing after one year

Paid Time Off and flexible work hours

Job summary

Red Carrot, Inc. is looking for a Journeyman Public Relations Specialist located in Arlington, Virginia. This role focuses on enhancing external communication strategies for a major federal agency, emphasizing media relations, conference planning, and stakeholder engagement.

Candidates should have a Bachelor's degree and at least 5 years of hands-on experience in PR campaigns, ideally within government contexts. The position comes with various benefits including healthcare, 401(k) matching, and paid time off.

Qualifications

• 5+ years of experience planning PR campaigns.
• Strong experience in federal government communications preferred.
• Ability to obtain a DHS Fitness Determination.

Responsibilities

• Develop media engagement strategies for campaigns and events.
• Produce media clips and analyze print and online coverage.
• Prepare media kits, releases, and respond to inquiries.
• Support strategic communications planning for product rollouts.
• Draft communication materials and social media content.
• Support conference planning and logistics.
• Develop media analysis reports.
• Facilitate stakeholder engagement and partnership outreach.

Skills

Media engagement strategies

Communications planning

Stakeholder engagement

Education

BS/BA in Marketing, Public Relations, Communications or related field

Job description

Public Relations Specialist - Journeyman

Level: Journeyman | Work Location: On-Site – Arlington, VA

This position is contingent upon contract award.

ABOUT THE ROLE

Red Carrot is seeking a Journeyman Public Relations Specialist to support the customer's External Affairs office. This is a high-visibility role supporting strategic communications, media relations, conference planning, and stakeholder engagement on behalf of one of the nation's most critical federal agencies.

KEY RESPONSIBILITIES

• Develop media engagement strategies for campaigns, announcements, and events including identifying target media outlets and reporters
• Produce media clips and ad hoc analysis of print and online coverage to assess the effectiveness of customer outreach
• Prepare media kits, releases, fact sheets, and responses to media inquiries
• Support strategic communications planning for product rollouts and customer campaigns
• Draft communication materials including talking points, social media content, web content, and leave-behind materials
• Support conference and event planning including pre-event logistics, staffing plans, and after-action reports
• Develop weekly and monthly media analysis reports
• Facilitate stakeholder engagement and partnership outreach in support of customer campaigns

MINIMUM QUALIFICATIONS

• BS/BA in Marketing, Public Relations, Communications, or related field
• Minimum 5 years of demonstrated experience planning PR campaigns and working with client and project team members
• Federal government communications experience strongly preferred
• Must live in the local area; may be required to come into the Arlington, VA office as determined by leadership
• Ability to obtain a DHS Fitness Determination

Benefits at Red Carrot

• Training and Development – Tuition reimbursement and professional trainings for eligible employees.
• Healthcare – Top-tier medical, dental, vision, life insurance and long-term disability coverage.
• 401(k) Plan – 401(k)-retirement and Roth plan with company matching and no vesting period.
• Profit Sharing – Discretionary profit-sharing plan to all eligible employees after one year of employment.
• Paid Time Off – Provides flexible work hours, paid time off, and 11 federal holidays.