Public Relations Specialist

The Keller Group; Phoenix (AZ); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

Medical, Dental, Vision Insurance

401K with company match

Generous PTO & paid holidays

Team outings/volunteer days

Job summary

The Keller Group partners with an award-winning client in the Greater Phoenix area to hire a Public Relations Specialist. You will support traditional media efforts across local, national, and industry levels by identifying angles, building media lists, writing pitches and press releases, and securing coverage that strengthens brand awareness and thought leadership.

Ideal candidates have a Bachelor’s in PR/Communications/Journ, 3+ years in media relations, strong writing/editing skills (AP

Qualifications

• Bachelor's degree required in PR, communications, journalism, or related field.
• 3+ years in public/media relations with proven placements at local, industry, and national levels.
• Existing media contacts and ability to build new relationships.

Responsibilities

• Build and nurture relationships with editors, reporters, and trade journalists.
• Research and maintain targeted media lists for multiple brands.
• Identify newsworthy angles and develop tailored pitches.

Skills

Media relations

Writing & editing

AP Style

News pitching

Relationship building

Education

Bachelor's degree in PR/Communications/Journalism

Tools

Media monitoring tools

Reporting tools

Job description

The Keller Group is partnering with an award-winning client of ours that is looking to hire a Public Relations Specialist to join their elite Public Relations team in the Greater Phoenix, Arizona area. The Public Relations Specialist will support traditional media efforts across local, national, and industry levels by identifying newsworthy angles, building targeted media lists, writing pitches and press releases, overseeing distribution, and securing coverage that strengthens brand awareness and thought leadership while ensuring consistent messaging across channels.

What You’ll Do:

• Build and nurture relationships with editors, reporters, and trade journalists across local, regional and national outlets.


• Research and maintain targeted media lists for multiple B2B and B2C brands.


• Identify timely, newsworthy angles and develop tailored, exclusive pitches.


• Create and execute targeted outreach campaigns to secure earned media.


• Write, edit and distribute press releases, pitch emails, media advisories and supporting materials.


• Lead strategic distribution to trade and mainstream outlets (direct outreach and newswires).


• Conduct journalist outreach and follow-up to secure interviews and placements.


• Coordinate media interviews, prepare spokespeople and manage logistics/briefing materials.


• Monitor coverage, compile reports and summarize results.


• Scout out award programs, industry rankings, and speaking or conference opportunities that align with brand goals, and help manage the submission process from start to finish - including tracking deadlines and following up once recognition or an engagement is secured.


• Identify ways to build visibility and goodwill within their local and industry communities, helping connect brands with relevant business, civic, and nonprofit organizations.


• Keep clear, up-to-date records of outreach efforts, opportunities in progress, and results, and proactively flag progress, roadblocks, or upcoming deadlines to the team.

Skills/Experience Needed:

• Bachelor's Degree in Public Relations, Communications, Journalism, or related field of study


• 3+ years of professional experience in public/media relations with a proven track record of securing placements at local, industry and national levels


• Existing media contacts and demonstrated ability to build new relationships.


• Strong writing and editing skills; AP Style proficiency.


• Tools of the trade: You're confident using media monitoring and reporting tools


• Ability to work in a fast-paced environment and manage multiple media-related initiatives simultaneously.


• Comprehensive Medical, Dental, and Vision Insurance


• 401K with company match


• Generous PTO + Paid Holidays (including the week between Christmas and New Year's Day)


• Fun Extras: Team outings, volunteer days, industry events, award ceremonies, and more!


• Ongoing professional development and growth opportunities