Public Relations Associate

Society of Professional Journalists; New York (NY); On-site; USD 45,000 - 65,000; Full time

Job summary

A leading art gallery seeks a Public Relations Associate to support press strategy and coordinate campaigns promoting artists and exhibitions. The ideal candidate has a degree in PR or related fields and strong organizational skills. This role offers the chance to work closely with influential artists and supports a progressive work environment with competitive benefits.

Benefits

Medical, dental, and vision insurance

Retirement plans with company match

Flexible spending accounts

Generous vacation policy

Qualifications

• 1+ years related work experience.
• Strong administrative experience.
• Thorough knowledge of Pace’s artists.

Responsibilities

• Supports planning and execution of press campaigns.
• Manages press schedules and supports PR events.
• Tracks coverage reach and media impact.

Skills

Organizational skills

Writing skills

Detail orientation

Communication skills

Education

Bachelor’s degree in PR, Marketing, Communications, Journalism, English or related field

Tools

Microsoft Office

Database programs

Job description

Pace is a leading international art gallery representing some of the most influential contemporary artists and estates from the past century, holding decades-long relationships with Alexander Calder, Jean Dubuffet, Agnes Martin, Louise Nevelson, and Mark Rothko. Pace enjoys a unique U.S. heritage spanning East and West coasts through its early support of artists central to the Abstract Expressionist and Light and Space movements. Since its founding by Arne Glimcher in 1960, Pace has developed a distinguished legacy as an artist-first gallery that mounts seminal historical and contemporary exhibitions. Under the current leadership of CEO Marc Glimcher and President Samanthe Rubell, Pace continues to support its artists and share their visionary work with audiences worldwide by remaining at the forefront of innovation. Today, Pace has seven locations worldwide, including a European foothold in London and Geneva; two galleries in New York; Los Angeles; Hong Kong; and Seoul, as well as offices in Beijing and Berlin. In 2024, Pace has opened its first gallery space in Japan in Tokyo’s new Azabudai Hills development.

Under the direction of the senior PR team, the Public Relations Associate supports the execution of Pace Gallery’s press strategy in the Americas. As a key member of the Communications team, the Associate will help coordinate all aspects of public relations campaigns to promote the gallery’s artists, exhibitions, fairs, and corporate initiatives. This role requires strong organizational and writing skills, a meticulous attention to detail, and a collaborative approach.

What You’ll Be Doing:

• Supports planning and execution of press campaigns by organizing campaign calendars, archiving past strategies and assets, and researching publication deadlines for long-lead planning; help gather artist/project info and background research to inform upcoming campaigns.
• Keep all campaign folders and shared documents organized and up to date, including updating project management tools such as Asana.
• Support the execution of campaigns by tracking timelines and deliverables, coordinating approvals, and flagging delays to senior team members.
• Confirm embargo dates and manage press schedules, assisting with meeting prep, call notes, and internal coordination.
• Support on press previews and PR-specific events, including liaising with Events and Sales teams, coordinating artists, compiling guestlists, and multiple rounds of outreach to encourage attendance.
• Work with team and in-house writer to ensure consistency of tone, language, and formatting across press materials by proofreading copy and flagging inconsistencies.
• Draft and edit supporting documents including media blasts, image sheets, bios, and internal campaign documents.
• Compile press kits and materials; organize press images and captions; maintain up-to-date trackers for coverage, outreach, and assets.
• Maintain and update the gallery’s master press database; pull targeted media lists for campaigns; track journalist preferences and responses.
• Support on development of weekly press mailer to international press list, including reviewing copy and bespoke list.
• Distribute press releases and media alerts through approved channels; assist in tracking open rates, click-throughs, and bounces if/when using email platforms.
• Work with team to field incoming press inquiries and monitor shared press inbox.
• Compile all press coverage for weekly internal reporting; gather articles and assemble press books as needed.
• Work closely with the Gallery Assistant team to collect and archive press clippings.
• Track coverage reach and media impact; research and compile competitors’ coverage.
• Conduct research to identify new press contacts and track editorial opportunities through media monitoring.

What You’ll Bring:

• Bachelor’s degree in PR, Marketing, Communications, Journalism, English or a related field
• 1+ years related work experience
• Strong written and verbal communications skills
• Strong administrative experience and thorough knowledge of Microsoft/Outlook and database programs
• Thorough knowledge of Pace’s artists and a demonstrated passion for contemporary and modern art
• Strong attention to detail and time management skills
• Must be able to multitask across a variety of projects simultaneously and prioritize effectively to meet required deadlines

In addition to an active and progressive work environment, Pace Gallery offers a competitive benefits package, including medical, dental and vision insurance, retirement plans with a company match, flexible spending accounts and commuter benefits. We encourage a healthy work/life balance and offer a generous vacation policy.

Pace Gallery is proud to be an equal opportunity employer and will consider all qualified applicants regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, Veteran status, or any other legally protected status.