Public Relations Account Executive

Olive Public Relations; San Diego (CA); Hybrid; USD 75,000 - 85,000; Full time

Job summary

A boutique public relations agency in San Diego is seeking an experienced Account Executive to develop and execute strategic media relations campaigns. The ideal candidate should have 3+ years of experience in a PR agency, a bachelor's degree in a relevant field, and a strong understanding of media trends. The position offers a hybrid work model with a salary range of $75k to $85k depending on experience. Key responsibilities include client communication, story idea development, and media pitching.

Qualifications

• 3+ years of post-college, full-time professional PR experience (agency required).
• Strong knowledge of editorial calendars, lead times, current trends, and news.
• Familiarity with pitching op-eds and thought-leadership profiles.

Responsibilities

• Analyze data and develop strategic media relations campaigns.
• Communicate effectively with clients and manage weekly calls.
• Develop and pitch story ideas and press materials.

Skills

Media relations

Creative writing

Strategic analysis

Client communication

Pop culture knowledge

Education

Bachelor’s degree in PR, communications, marketing or journalism

Job description

Responsibilities and daily tasks

• Analyze data, market research and trends to develop strategic media relations campaigns that get results.
• Monitor industry news to seek creative opportunities for each account.
• Develop, write and pitch story ideas, press releases, partnership announcements and breaking news to key media contacts while securing high volume and quality coverage.
• Create and develop press kits, PR timelines, bios, fact sheets, media alerts, press releases, etc.
• Communicate effectively with clients on a daily basis and manage/facilitate all weekly calls and meetings with clients.
• Advise and manage support team on daily responsibilities such as clipping, writing, administrative tasks, reporting and media list creation.
• Able to format, develop, write and successfully pitch press materials including bios, backgrounders, fact sheets, media advisories and press releases.
• Strong knowledge of editorial calendars, lead times, current trends and news to schedule pitches and outreach appropriately.
• Familiarity with pitching op-eds and thought‑leadership profiles.
• Identify and assist with idea generation for client partnerships, CSR and events.
• Facilitate media opportunities and join phone and/or in‑person interviews.

Job Description: Account Executive Public Relations

• Type: Full‑time ($75k to $85k depending on experience)
• Hybrid with two days required in the office
• Experience: 3+ years of post‑college, full‑time professional PR experience (agency required)
• Bachelor’s degree in PR, communications, marketing or journalism
• Professional PR agency experience
• Obsessed with powerful results and a natural storyteller
• Knowledge of pop culture, innovation, and industry trends

Company Description

Olive is a boutique public relations and marketing agency based in San Diego, California, dedicated to amplifying the stories of impactful brands and individuals. With 17 years in business, Olive serves a diverse range of clients, including consumer lifestyle brands, hospitality, real estate, and community organizations. The agency provides a multifaceted approach that incorporates media relations, corporate social responsibility, social media, digital marketing, and creative activations.