Proposal Lead

GuideWell; Town of Florida, Northern (NY, KY); Hybrid; USD 78,000 - 126,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Life insurance

Disability coverage

Retirement plan with employer match

Paid time off

Volunteer time off

Holidays and wellness days

Job summary

Florida Blue, a GuideWell company, seeks a Proposal Lead to drive strategic content and automation for complex RFPs and RFIs across National/Major accounts and Public Sector. You will coach the Proposal team, perform quality reviews, and manage relationships with senior leaders to ensure timely, accurate responses.

The role blends leadership and hands-on writing, with a focus on process improvement, cross‑functional collaboration, and high‑level stakeholder coordination in a hybrid work setting.

Qualifications

• 5+ years of related work experience in a sales organization.
• Bachelor’s degree or equivalent experience.
• Experience with creative and business writing and managing knowledge bases using Qvidian.
• Proficiency with Word, Excel and PowerPoint.
• Experience delivering multiple high‑profile projects.
• Project management, negotiating, organizing, planning, scheduling.
• Knowledge of the health insurance industry and competitors.
• Experience completing high‑profile, complex RFPs.
• Experience developing customized bid responses and benefit plans.

Responsibilities

• Lead, develop, and manage strategic content, information resources and automation tools for proposal development.
• Coordinate review of key documents and perform quality reviews for proposals.
• Build and maintain relationships with internal partners and Sr. Leaders.
• Develop project plans and prioritize activities to meet timelines.
• Support implementation communications and process improvements.
• Mentor and train Proposal team members as needed.
• Monitor inventory and ensure deadlines are met.
• Engage with external partners during finalist presentations.

Skills

Proposal management

Project management

Team leadership

Microsoft Office

Education

Bachelor’s degree or equivalent

Marketing/Journalism/Business/Communications emphasis (preferred)

Tools

Qvidian application

Microsoft Word

Excel

PowerPoint

Job description

This position will primarily lead, develop, and manage strategic content, information resources, and automation tools to support the proposal development process for National and Public Sector sales (300+ Public and 500+ Major/National) for all platforms (Florida, South Carolina, Highmark). This position will perform a percentage of quality reviews of all proposal documents completed by the Proposal team prior to delivery to the group/consultant and provide feedback on items to position BCBSF more strategically. As an informal team leader, this position will consult and guide the Proposal team members on development opportunities, coach them, and conduct training as needed. The Proposal Lead will manage internal and external relationships with subject matter experts and Sr. Leaders throughout the organization. This position will also qualify, assign, distribute, manage all work assignments and monitor inventory levels to ensure all deadlines are met.

Job duties include but are not limited to:

• Monitor inventory and manage tasks and responsibilities to support the achievement of team and organizational goals
• Lead, develop, and manage strategic content, information resources and automation tools to support the proposal development process for informal proposals, formal Requests for Proposals (RFPs), and Requests for Information (RFIs) for highly complex group specific major account bid situations in Employer Markets (National/Major 500+, Public Sector 300+, Corporate Accounts and Local Market)
• Develop project plans for proposal team, manage activity and prioritize to the timeline
• Coordinate review of key documents and perform a percentage of quality reviews of all proposals
• Coordinate meetings with internal partners to monitor status, document implementation progress and resolve issues
• Develop implementation-related communications
• Ensure BCBSF process and plan changes are incorporated into implementation materials and processes
• Build and manage effective business relationships to understand impact of product/ process/program changes that impact the implementation process
• Establish and maintain strategic relationships with key internal partners including
• Underwriting, EM&B, Application Maintenance, PRA, Member Service Organizations, Provider Service Organization, FCL, etc.
• Communicate non-standard Account requests to impacted departments
• Facilitate the work required to coordinate with internal partners to brainstorm and/or develop alternative solutions to account requests that may otherwise require manual processing
• Engage in relationships with external partners during finalist presentation, including group decision makers, group benefit administrators, agents/brokers and consultants
• Participate in face-to-face meetings with the group as well as through conference calls developing and/or framing expectations and ensure understanding of benefit application, enrollment timelines, etc.
• Communicate group needs and specifics to Senior Leadership and key internal stakeholders including progress made, plans determined and issues identified and resolved
• Manage and track resolution of barriers and issues during implementation and through post-implementation period
• Develop action plans for key issues
• Track completion of post implementation activities
• Accountable for process improvement / continuous improvement initiatives identified during implementation

Job Requirements:

• 5+ years related work experience. Experience Details: Experience within a sales organization
• Related Bachelor’s degree or additional related equivalent work experience
• Demonstrated experience with creative and business writing skills as well as managing multiple knowledge bases and architecting document types using the Qvidian application
• Demonstrated proficiency with Microsoft Word, Excel and PowerPoint
• Demonstrated experience managing and successfully delivering multiple, high profile projects simultaneously
• Demonstrated project management, negotiating, organizing, planning, scheduling
• Demonstrated knowledge of the health insurance industry and the competition
• Demonstrated experience completing high-profile highly complex RFPs for strategic accounts
• Demonstrated experience developing highly customized responses to complex bid questionnaires
• Demonstrated experience designing highly customized benefit plans against competitor benefit designs

Preferred:

• Bachelor’s degree Emphasis in Marketing, Journalism, Business, or Communications
• Experience in curriculum design and delivering training programs to an array of audiences
• Experience leading and managing proposal teams

General Physical Demands

Sedentary work: Exerting up to 10 pounds of force occasionally to move objects. Jobs are sedentary if traversing activities are required only occasionally.

This position offers a hybrid work arrangement which combines flexibility with in-office engagement. Team schedules are determined based on role requirements and business needs. Travel to and from our corporate or regional offices may be required.

What We Offer:

As a Florida Blue employee, you will be at the heart of GuideWell’s vision – to lead the nation in transforming health through compassionate, connected, and technology-enabled care that delivers personalized value and empowered living.

To support your wellbeing, comprehensive benefits are offered. As an employee, you will have access to:

• Medical, dental, vision, life and global travel health insurance;
• Income protection benefits: life insurance, short- and long-term disability programs;
• Leave programs to support personal circumstances;
• Retirement Savings Plan including employer match;
• Paid time off, volunteer time off, 10 holidays and 2 well-being days;
• Additional voluntary benefits available; and
• A comprehensive wellness program

Employee benefits are designed to align with federal and state employment laws. Benefits may vary based on the state in which work is performed. Benefits for intern, part-time and seasonal employees may differ.

To support your financial wellbeing, we offer competitive pay as well as opportunities for incentive or commission compensation. We also conduct regular annual reviews with pay for performance considerations for base pay increases.

Annualized Salary Range: $77,600 - $126,100

Typical Annualized Hiring Range: $77,600 - $97,000

Final pay will be determined with consideration of market competitiveness, internal equity, and the job-related knowledge, skills, training, and experience you bring.

We are an Equal Employment Opportunity employer committed to cultivating a work experience where everyone feels like they belong and can perform at their best in pursuit of our mission. All qualified applicants will receive consideration for employment.