Promotions Coordinator

Pottawattamie County; Council Bluffs (IA); On-site; USD 42,000 - 54,000; Full time

Benefits offered by this job

Health, dental, vision, life insurance

Long-term disability

Voluntary benefits

Job summary

Pottawattamie County Public Health seeks a dynamic Promotion Coordinator to lead marketing and communications efforts, raise awareness, and promote services to the community. The role emphasizes social media management, media relations, content creation, and event promotion to support public health initiatives.

You will develop and execute campaigns, monitor analytics, prepare reports, and collaborate with staff and community partners to advance health goals.

Qualifications

• Bachelor’s degree preferred in marketing, PR, journalism, graphic design, or related field.
• Two-year degree plus work experience in related field may qualify.
• Experience with customer service, media management, website maintenance, social media marketing, copywriting and editing, graphic design preferred.

Responsibilities

• Develop and execute a marketing and communications plan to promote Public Health initiatives.
• Promote Public Health's mission through adventive, social, and traditional media.
• Manage social media content and maintain all accounts.
• Prepare monthly reports detailing activities and progress.
• Develop and distribute press releases, blog posts, and newsletters.
• Coordinate events and promotional activities with staff and partners.

Skills

Social media management

Communication skills

Event planning

Content creation

Interpersonal skills

Education

Bachelor’s degree in marketing/public relations

Two-year degree + related experience

Job description

Pottawattamie County Public Health is committed to improving community health outcomes through education, outreach, and advocacy. We are seeking a dynamic, creative, and motivated Promotion Coordinator to join our team and help us advance public health initiatives that make a real difference in the lives of citizens in Pottawattamie County!

An individual in this position is responsible for developing and executing a marketing and communications framework that promotes and increases the reach of Pottawattamie County Public Health's mission and values, its staff, and community services, and for assisting with various aspects of departmental operations. Work should be performed under but with limited supervision of the Public Health Administrator.

Pottawattamie County offers employees a strong benefit plan at a reasonable cost. Our benefit offerings include health, dental, vision, life insurance, long-term disability, and other voluntary benefits.

To perform this job successfully, an individual must be able to perform each essential function satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable an individual with disabilities to perform the essential functions.

Assume primary responsibility of communications and promotional support for all Public Health's operations.

Promote the advancement and awareness of Public Health’s mission and goals to the public through adventive, social, and traditional forms of media.

Actively pursue existing, new, and unique promotional methods.

Work closely with staff to promote existing, new, and upcoming Public Health events, programs, and facilities.

Initialize, develop, and leverage working relationships with strategic partners including representatives of local media.

With support from the Public Health staff, assume primary responsibility for the design and publication of all social media content and the maintenance of all social media accounts.

Document in the field, promote, and communicate the purpose and need of Public Health activities performed by staff including the Smoking Cessation program, Environmental Education program, and Access Granted program.

Responsible for maintaining a unique, interesting, and relevant social media presence for Public Health.

Understand and translate website analytics in oral and written reports.

Prepare and effectively present, either in writing or verbally, monthly reports documenting activities and progress made.

Develop and distribute all necessary press releases to adequately promote Public Health activities.

Develop new and creative ways to promote Public Health's mission, goals, and public services through traditional and novel forms of communication/marketing and community relationships.

Update and maintain all aspects of Public Health's websites.

Stay up to date on and utilize the latest adventive, social, and traditional media marketing trends and strategies.

Assist with the design, layout, and quality control of education publications, such as brochures, blog posts, signs, and posters.

Assume primary responsibility for the development and distribution of press releases, blog posts, and monthly newsletter.

Maintain list of traditional and social media contacts.

Assist with physical and virtual promotion of current and upcoming procedures and policies that affect the public.

Assist with new projects and perform other tasks as assigned by the Public Health Administrator.

Perform other duties as assigned or as situations dictate.

General knowledge of the principals and practices of Public Health programs and related fields.

General knowledge of local and public programs.

General knowledge of promotional and marketing techniques and practices.

Skill in the use of personal computers, associated software packages, hardware, and peripheral equipment.

Ability to communicate effectively orally and in writing.

Ability to multitask.

Ability to use strong interpersonal and customer service skills using tact, patience and courtesy.

Ability to pay close attention to detail and to effectively organize time and anticipate, plan and successfully respond to changing circumstances.

Ability to maintain a high level of confidentiality regarding sensitive information.

Ability to make arithmetic computations.

Ability to plan and organize community events.

Ability to establish and maintain effective working relationships with associates, Board members, supervisors, and the general public.

Minimum Qualifications

Bachelor’s degree in marketing, public relations, journalism, graphic design, or related field highly preferred. Two-year degree plus work experience in related field may also qualify. Prior experience with customer service, media management, website maintenance, social media marketing, copywriting and editing, graphic design will be preferred.

Special Qualifications

Obtain State of Iowa CPR and First Aid Certification within 6 months of hire.

Valid driver's license.