Project Manager, Web Marketing

Kaplan, Inc.; Town of Florida (NY); Hybrid; USD 31,000 - 79,000; Full time

Benefits offered by this job

Remote work flexibility

Retirement plan contribution (8-10% )

Tuition assistance for employee and a

Comprehensive health benefits

Generous PTO and volunteer/diversity/w

Job summary

Kaplan, Inc. is seeking a Project Manager for Web Marketing to lead the successful delivery of web projects and products. The role requires expertise in project management, resource allocation, and releasing high-quality work on schedule.

You will leverage knowledge of web architecture, AB testing, SEO fundamentals, and developer workflows within Asana, Jira, and Confluence to coordinate across marketing teams. This is a remote role with nationwide USA reach.

Qualifications

• Bachelor’s degree in marketing or a related field.
• 3+ years managing delivery of web/digital projects in marketing-related functions.
• Experience with Jira, Confluence, and Asana, including backlog management and sprint setup.
• Experience with AGILE methodology.
• Working knowledge of AI tools that aid in project management.
• Excellent interpersonal, organizational, and written/oral communication skills.
• Ability to identify risks and provide practical solutions.
• Ability to work remotely and independently.

Responsibilities

• Drive web projects to successful completion, meeting deadlines and quality expectations.
• Plan and allocate resources, create timelines, and assign tasks in Asana.
• Utilize Asana and Jira to optimize processes and collaboration.
• Lead project meetings with regular status updates to stakeholders.
• Identify bottlenecks and adjust scope or timelines as needed.
• Collaborate with marketing stakeholders to gather requirements and identify technical needs for the web team.
• Coordinate with subject matter experts to ensure smooth execution using Asana as a hub.
• Maintain transparent updates and address concerns promptly.

Skills

Excellent communication

Strong organizational skills

Independent worker

Remote work experience

Education

Bachelor’s degree in marketing or related field

Tools

Jira

Confluence

Asana

Figma

CMS

Usersnap

Proofpoint

Job description

Project Manager, Web Marketing

For more than 80 years, Kaplan has been a trailblazer in education and professional advancement. We are a global company at the intersection of education and technology, focused on collaboration, innovation, and creativity to deliver a best-in-class educational experience and make Kaplan a great place to work. The future of education is here and we are eager to work alongside those who want to make a positive impact and inspire change in the world around them.

The Project Manager for Web Marketing is responsible for the successful delivery of Kaplan’s web projects and products. The role requires expertise in project management and resource allocation. Overall project health will be essential in ensuring Kaplan’s initiatives launch on time and meet the highest standards. The ideal candidate will leverage a proven working knowledge of web architecture, release cycles, AB testing structures, SEO fundamentals, and developer workflows within Asana, Kaplan’s project management system.

Primary Responsibilities

• Drive web projects to successful completion, meeting deadlines and exceeding quality expectations
• Plan and allocate resources effectively, creating realistic timelines and assigning tasks to team members within Asana
• Utilize Asana and Jira to optimize project management processes, improve efficiency, and enhance team collaboration
• Lead project meetings, providing regular status updates to stakeholders and fostering a collaborative environment to address challenges and mitigate risks
• Proactively identify and resolve bottlenecks, adjusting project scope or timelines as needed to ensure successful outcomes
• Collaborate with stakeholders across marketing to gather requirements and flag the corresponding technical needs for the web team to implement, while maintaining documentation within Asana.
• Partner subject matter experts to ensure seamless project execution, using Asana as a central hub for communication and collaboration
• Maintain open communication with stakeholders, providing transparent updates and addressing concerns promptly

Minimum Qualifications

• Bachelor’s degree in marketing or a related field
• 3+ years of experience managing delivery of web/digital projects, working in marketing, web production, marketing technology, or marketing operations related functions
• Experience with project management software (e.g., Jira, Confluence, Asana), including backlog management support, sprint setup and cross-platform task tracking.
• Experience working within AGILE methodology
• Working knowledge of AI tools that aid in project management, such as scheduling, communication, and reporting
• Excellent interpersonal skills
• Excellent organizational and time management skills
• Strong written and oral communication skills
• Ability to identify risks and provide solutions
• Positive attitude and deadline-driven
• Ability to work in a remote, independent environment

Preferred Qualifications

• Hands-on experience navigating content management systems (CMS), design tools (e.g. Figma) and user acceptance testing tools (usersnap, proofpoint etc) to review web assets and facilitate developer and stakeholder handoffs.

Benefits

• Remote work provides a flexible work/life balance
• Comprehensive Retirement Package automatically enrolled in The Company Contribution Plan (8-10% annual company contribution based on tenure)
• Our Gift of Knowledge Program provides tuition assistance and substantial discounts for our employees and close family members
• Comprehensive health benefits new hire eligibility starts on day 1 of employment
• Generous Paid Time Off includes paid holidays, vacation, personal, sick paid time-off, plus one (1) volunteer day and one (1) diversity and inclusion day to participate and give back to our local communities

We are committed to providing a supportive and rewarding work environment where every employee can thrive. You can learn more about our full benefits package and total rewards philosophy here.

At Kaplan, we believe in attracting, rewarding, and retaining exceptional talent. Our compensation philosophy is designed to be competitive within the market, reflecting the value we place on the skills, experience, and contributions of our employees, while taking into account labor market trends and total rewards.

For full-time positions, Kaplan has three salary grades. This position is Salary Grade A: $31,200 to $78,647. The specific compensation offered will be determined by a variety of factors, including but not limited to the candidate's qualifications, relevant experience, education, skills, and market data.

We are an equal opportunity employer and comply with all applicable federal and state wage laws.

Kaplan is committed to cultivating an inclusive workplace that values diversity, promotes equity, and integrates inclusivity into all aspects of our operations.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment regardless of age, race, creed, color, national origin, ancestry, marital status, sexual orientation, gender identity or expression, disability, veteran status, nationality or sex. We believe that diversity strengthens our organization, fuels innovation, and improves our ability to serve our students, customers, and communities.

Learn more about our culture here.

Kaplan considers qualified applicants for employment even if applicants have an arrest or conviction in their background check records. Kaplan complies with related background check regulations, including but not limited to, the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. There are various positions where certain convictions may disqualify applicants, such as those positions requiring interaction with minors, financial records, or other sensitive and/or confidential information.

Kaplan is a drug-free workplace and complies with applicable laws.

Kaplan, Inc. is a global educational services company, with about 10,000 employees and operations in 26 countries. We serve 1.2 million students each year and partner with about 4,000 educational institutions and 13,000 corporations across the world. Kaplan is the largest subsidiary of Graham Holdings Company (NYSE: GHC). Across its 85-year history, first as a pioneer of the test prep industry, then as an early online education leader, and now as a global education provider, Kaplan has been recognized for expanding educational access and improving student outcomes through innovative uses of technology, instructional design, and learning science. We’ve been recognized as a Top Workplace for Innovators and Brands That Matter (Fast Company); and as one of America’s Top 100 employers (Forbes).

Kaplan’s US-based businesses provide individuals, educational institutions, businesses and governments a broad array of services, supporting our students and partners to meet their diverse and evolving needs throughout their educational and professional journeys. Among the services provided are test preparation, coaching and advising, performance training, industry credentialing, and university support services, online enablement, analytics, and marketing. The test preparation and professional products are offered in the market under our brand names such as Kaplan, Kaplan Financial Education, Kaplan Schweser, PPI, College for Financial Planning, and Manhattan Prep. Headquartered in Fort Lauderdale, FL, employees who support Kaplan’s North America division work primarily remotely across the US and in our corporate campus in Bengaluru, India.

California Worker Privacy Statement Questions? Please contact us at [e-mail].

Location Remote/Nationwide, USA

Additional Locations

Employee Type Employee

Job Functional Area Marketing

Business Unit 00091 Kaplan Higher ED

Diversity & Inclusion Statement: Kaplan is committed to cultivating an inclusive workplace that values diversity, promotes equity, and integrates inclusivity into all aspects of our operations.