Project Employee, Social & Digital Publishing - NBA G League

NSC NBA Services Corp; Secaucus (NJ); Remote; USD 47,000 - 58,000; Full time

Job summary

The NBA is seeking a remote-eligible content producer for the G League. You will ideate, produce, and publish content across social channels, working with a Head of Content and partners to drive engaging storytelling for web and app platforms.

You will manage editorial projects in a fast-paced environment, coordinate with digital product teams and third-party partners, and apply best practices in SEO and audience development.

Qualifications

• Bachelor's degree required, ideally in journalism, marketing or digital tech.
• 2+ years in content creation and production with multiple projects.
• Experience delivering SEO-friendly web content and social content.

Responsibilities

• Ideate, produce and publish content for G League channels across social platforms.
• Collaborate with Head of Content and partners to manage editorial projects.
• Coordinate with digital product and external partners on production and testing.
• Publish editorial content for web and app, ensuring timely delivery.
• Provide guidance on digital accounts and optimize content delivery processes.
• Stay current with digital trends and best practices; troubleshoot issues.

Skills

Content production process

Editorial/storytelling

SEO-friendly content

Digital marketing knowledge

Social/digital communities

Analytical & project management

Cross-functional collaboration

Education

Bachelor's degree

Job description

WORK OPTION: Remote

This is a temporary position with an expected duration not to exceed 10 months.

Position Summary:

The role focuses on the ideation, production, and execution of content for the G League's social and digital channels, developing content ideas at the direction of the Head of Content and Manager, G Content, and project managing execution through production and publishing. The role works closely with NBAE, partners with the digital product team on feature implementation and testing, and engages third-party content partners (media agencies, producers, production companies) as well as marketing partners.

Major Responsibilities:

• Work closely with the G League Content Publishing Lead to outline and publish G League content across social channels (Instagram, X, Facebook, YouTube, TikTok).
• Develop, conceptualize, and produce written and mixed media stories that attract audiences and maintain high levels of fan engagement.
• Publish editorial content focused on G League digital channels (Web, App).
• Understand the G League's assets, offerings, services, and internal processes in order to advance initiatives with internal and external stakeholders.
• Provide content, recommendations, and guidance on G League digital accounts.
• Facilitate, manage, and improve online content delivery tools, systems, and processes.
• Stay up to date with digital technology developments and digital production best practices.
• Be proactive and resourceful, solving issues that arise with tact and diplomacy.

Required Skills/Knowledge:

• Familiarity with all aspects of the content production process, with a strong understanding of the editorial process, including pitching and producing written content.
• Strong written and editorial skillset, with experience pitching and writing digital content for web, including SEO-friendly content.
• Understanding of the digital landscape, including key players and trends, and active use of consumer digital technologies (social media, mobile web/apps, game consoles, streaming services and devices, etc.).
• Strong understanding of current digital marketing channels and how they function, along with solid knowledge of online marketing tools and best practices.
• Experience building social or digital communities and audiences.
• Excellent analytical and project management skills, with strong team management and communication skills, both written and verbal.
• Ability to work cross-functionally in a global, matrix organization.
• Understanding of the media rights landscape is a plus.
• A minimum of 2 years of content creation and production experience, with a proven track record managing multiple projects, setting priorities, and meeting deadlines in a fast-paced environment.

Required Education:

Bachelor's degree required, ideally in Journalism, Marketing, digital technologies, or a related field.

Salary Range:

$2,307.69/biweekly

Job Posting Title:

Project Employees and/or eligible dependents may be eligible to participate in the following Company sponsored employee benefit programs: medical; short-term disability; mental health coaching/therapy; and sick time.

Eligibility Note:

Not all positions are eligible for these benefits; eligibility may vary by role.

We Consider Applicants For All Positions On The Basis Of Merit, Qualifications And Business Needs, And Without Regard To Race, Color, National Origin, Religion, Sex, Gender Identity, Age, Disability, Alienage Or Citizenship Status, Ancestry, Marital Status, Creed, Genetic Predisposition Or Carrier Status, Sexual Orientation, Veteran Status, Familial Status, Status As A Victim Of Domestic Violence Or Any Other Status Or Characteristic Protected By Applicable Federal, State, Or Local Law.

About the NBA The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball. Built around five professional sports leagues: the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League, the NBA has established a major international presence with games and programming available in 214 countries and territories in more than 50 languages, and merchandise for sale in more than 200 countries and territories on all seven continents. NBA rosters at the start of the 2025-26 season featured a record 135 international players from a record-tying 43 countries. The NBA's digital assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has created one of the largest social media communities in the world, with more than 2.5 billion likes and followers globally across all leagues, team and player platforms. The NBA's Tap to Watch provides seamless access to local, national and global live game telecasts via the NBA App, NBA.com, third-party digital platforms and NBA partner platforms. NBA Cares, the NBA's global social impact platform, drives change on issues facing fans and communities in the areas of health and wellness, civic engagement, social justice and inclusion, and sustainability. At the NBA, we're passionate about growing and celebrating the game of basketball. Through the intensity of the game and the amazing athletic skill of our players, we deliver excitement to hundreds of millions of fans around the world. As a global sports and media business, the NBA is so much more. While Basketball Operations runs the league's on-court activities, other departments manage relationships with television and digital media partners, develop marketing partnerships with some of the world's most recognizable companies, oversee the licensing of NBA merchandise, and handle a wide range of responsibilities that drive the NBA's success. Off the court, we're also deeply committed to social responsibility. NBA Cares leads the league's involvement in addressing important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.