Project Employee, Business Content Strategist

National Basketball Association (NBA); New York (NY); Hybrid; USD 80,000 - 90,000; Full time

Benefits offered by this job

Remote work: 1 day per week

Company sponsored benefits: medical,短期

Job summary

The National Basketball Association (NBA) is seeking a Business Content Strategist in New York to build and maintain the league-wide content pipeline for NBA, WNBA, and NBA G League teams.

Under TMBO leadership, you will organize best practices, case studies, and reporting, collaborating across departments and integrating AI tools to contextualize KPIs and deliver actionable insights to team stakeholders.

Qualifications

• Bachelor’s degree required.
• Experience translating data into actionable narratives.
• Experience in business operations or content strategy is a plus.

Responsibilities

• Identify trends and strategies to improve team business and drive innovation.
• Package best practices, case studies, toolkits, and memos for review.
• Manage TMBO content strategy and ensure steady flow of insights.
• Collaborate on team consulting across areas of team business.
• Maintain intake-to-publish content pipeline and cadence.
• Contextualize KPIs with Data Strategy & Analytics for business narratives.
• Prepare content for AI-enabled search and standardized formatting.
• Keep best-practice case studies current through reviews.

Skills

Organizational skills

Editorial judgment

Written communication

Metrics interpretation

Independent work

Cross-functional collaboration

Curiosity

AI tools experience

MS Office Suite

Content management systems

Tableau exposure

Sports/Entertainment experience

Education

Bachelor’s Degree

Tools

SharePoint

Tableau

Job description

WORK OPTION: The NBA currently provides eligible employees the option of working remotely one day per week.

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The Business Content Strategist is a role responsible for building, monitoring, and maintaining the content pipeline that delivers leaguewide business content to NBA, WNBA, and NBA G League teams. Working under the direction of TMBO leadership and in close partnership with colleagues across TMBO and other league departments, the Business Content Strategist will help move towards technology-enabled capabilities to document and contextualize best practices, case studies, and reporting on the NBA team business. This role will be essential to ensure the league’s best thinking is consistently refined, captured, structured, and made available so team stakeholders can find and act on it.

Responsibilities include:

• Identifyand share trends and strategies that can improve team business efforts and drive innovative thinking.
• Organize and package best practices, case studies, toolkits, workshop materials, and team memos, conducting and maintaining an inventory for review and reference.
• Manage the operations for TMBO content strategy, ensuring a steady, high-quality flow of leaguewide best practices, strategy frameworks, and analytical insights to teams.
• Participate in team consulting across all areas of team business and develop a strong understanding of team activations in support of marketing, partnerships, and ticketing revenue generation efforts.
• Monitor and maintain the intake-to-publish content pipeline — identifying gaps in content, sourcing materials from TMBO verticals, preparing them for distribution, and keeping the queue moving on a consistent cadence.
• Collaborate closely with the Data Strategy & Analytics department to contextualize KPIs and analytical trends — translating reporting into clear, business-ready narratives that help teams understand what the numbers mean and how to act on them.
• Prepare and structure content so it can be reliably searched, surfaced, and cited by AI-enabled tools, following established formatting and metadata standards.
• Work with TMBO content contributors to keep best practice case studies pipeline up to date, following established review and refresh cadences.

Skills and Experience:

• Strong organizational skills and attention to detail
• Clear written communication and editorial judgment; able to format complex business material into clean, structured content
• Comfort interpreting business metrics and reporting for accuracy and consistency
• Self-starter who can execute independently and manage multiple content streams
• Strong interpersonal and relationship-building skills, with the ability to collaborate effectively across functions and levels
• Curious and consultative mindset, with the ability to ask thoughtful questions and draw out the most relevant insights from subject-matter experts
• 1-2 years of experience in business operations, content creation, strategy, or a related function
• Hands-on experience using AI tools (e.g., ChatGPT, Copilot) in a work or academic setting
• Solid experience with MS Office Suite
• Familiarity with content management systems, SharePoint, or digital knowledge platforms a plus; Exposure to data visualization tools (Tableau) a plus, but not required
• Sports or Entertainment industry experience preferred, but not required

Educational Background

• Bachelor’s Degree

Salary Range:

$3,076.92 - $3,461.54 biweekly

Employees and/or eligible dependents may be eligible to participate in the following Company sponsored employee benefit programs: medical; short-term disability; mental health coaching/therapy; and sick time.

Eligibility Note : Not all positions are eligible for these benefits; eligibility may vary by role.

We Consider Applicants For All Positions On The Basis Of Merit, Qualifications And Business Needs, And Without Regard To Race, Color, National Origin, Religion, Sex, Gender Identity, Age, Disability, Alienage Or Citizenship Status, Ancestry, Marital Status, Creed, Genetic Predisposition Or Carrier Status, Sexual Orientation, Veteran Status, Familial Status, Status As A Victim Of Domestic Violence Or Any Other Status Or Characteristic Protected By Applicable Federal, State, Or Local Law.

The NBA is committed to providing a safe and healthy workplace. To safeguard our employees and their families, our visitors, and the broader community from COVID-19, and in consideration of recommendations from health authorities and the NBA’s own advisors, any individual working onsite in our New York and New Jersey offices must be fully vaccinated against COVID-19. The NBA will discuss accommodations for individuals who cannot be vaccinated due to a medical reason or sincerely held religious belief, practice, or observance.

About the NBA

The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball. Built around five professional sports leagues: the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League, the NBA has established a major international presence with games and programming available in 214 countries and territories in 60 languages, and merchandise for sale in more than 200 countries and territories on all seven continents. NBA rosters at the start of the 2024-25 season featured a record-tying 125 international players from a record-tying 43 countries. NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has created one of the largest social media communities in the world, with more than 2.3 billion likes and followers globally across all leagues, team and player platforms. NBA Cares, the NBA’s global social responsibility platform, partners with renowned community-based organizations around the world to address important social issues in the areas of education, inclusion, youth and family development, and health and wellness.