Programmatic Strategy Manager

Entech Network Solutions, LLC.; New York (NY); Hybrid; USD 80,000 - 110,000; Full time

Benefits offered by this job

Discretionary bonus

Job summary

M&C Saatchi Performance’s FYND unit in New York is seeking a Programmatic Strategy Manager to bridge traders, account teams and clients, translating technical programmatic recommendations into clear strategies and proposals to guide budgets and opportunities across DSPs.

This client-facing, strategic role suits someone with about 5 to 7 years in programmatic activation, comfortable presenting to clients, and able to manage monthly budgets around $100k–$300k across 4–5 accounts.

Qualifications

• 5–7 years of programmatic experience, moving into strategic/client-facing roles.
• Experience with DSP platforms The Trade Desk, DV360, Amazon DSP and StackAdapt.
• Strong presentation and proposal-building skills.
• Ability to manage budgets and identify growth or protection opportunities.

Responsibilities

• Bridge between traders, account teams and clients by turning technical recommendations into clear strategies and proposals.
• Guide programmatic strategy and advocate for budget increases based on opportunities.
• Support approximately 4–5 accounts with monthly budgets of about $100k–$300k.
• Present to clients and explain programmatic concepts in simple terms.

Skills

Client-facing communication

Strategic thinking

Presentation skills

Budget management

Tools

The Trade Desk

DV360

Amazon DSP

StackAdapt

Job description

Location: NYC 2 days/week

Salary- $80-$110K

Bonus- discretionary

We’re looking for a Programmatic Strategy Manager who can work with our accounts management team and the clients themselves to guide the strategy of the programmatic activity we do have, and advocate for more budget by spotting opportunities and building smart proposals off the back of it.

• This is a client-facing programmatic strategy role within M&C Saatchi Performance’s programmatic division called FYND


• The person will not be hands-on trading day to day. They will act as the bridge between the traders, account teams and clients by turning technical programmatic recommendations into clear strategies and proposals.


• The role supports approximately 4 to 5 accounts with monthly programmatic budgets generally ranging from about $100,000 to $300,000.


• They want someone who started in programmatic activation or trading and has moved into a more strategic and client-facing role.


• Strong experience with platforms such as The Trade Desk, DV360, Amazon DSP and StackAdapt is helpful. The team is tech agnostic and works across many DSPs.


• The person should be comfortable presenting to clients, explaining programmatic simply, building proposals, and identifying opportunities to grow or protect client budgets.


• This is best suited for someone with approximately 5 to 7 years of experience. Management experience is helpful, but this is not a large team management role.


• The position reports to the Head of Programmatic Strategy and is based in New York with a 2-day in-office schedule.