Programmatic Sales Director (Publicis Account)

Wunderkind; New York (NY); On-site; USD 280,000 - 300,000; Full time

Job summary

Wunderkind in New York seeks a Director of Programmatic Sales to spearhead growth for the Publicis account. You will hunt for new buyers, drive demand for Wunderkind’s display and video inventory, and penetrate agencies, trading desks, and brands to become a core programmatic partner.

You will own the end‑to‑end sales cycle, build relationships with senior stakeholders, and work with teams to ensure successful onboarding of first‑time buyers and ongoing revenue growth.

Qualifications

• Eight plus years of total experience in online programmatic advertising sales.
• At least five years growing own book of programmatic business with a quota.
• Proven ability to start from scratch in new territories or new books of business.
• Strong industry connections, especially with the Publicis account.
• Active network of buy-side contacts with successful new business wins.
• Track record of meeting revenue targets through acquiring large, strategic new clients.
• Expertise selling complex CPA, CPC, and CPM campaigns.
• Deep knowledge of the programmatic ecosystem: DSPs, exchanges, and ad servers.
• BA/BS degree in a numeric, technical, or commercial field.

Responsibilities

• Prospect and secure new programmatic demand from agencies and advertisers in the territory.
• Lead the full sales cycle for new buyers, from outreach to contract execution.
• Build a network of first-time decision makers in the programmatic buying cycle.
• Develop and execute strategies to displace competitors and capture market share.
• Educate the market on Wunderkind's unique value proposition.
• Coordinate with internal teams to align product evolution with buyer needs.
• Work with Account Managers to transition new buyers for long-term service.

Skills

Hunter mindset

Strong communication

Entrepreneurial spirit

Revenue focus

Education

BA/BS degree in numeric/technical/commercial field

Job description

About Wunderkind:

Wunderkind ads are 'behaviorally triggered', meaning that ads are served on a premium list of publishers only when a user is done consuming content. Our proprietary tag is integrated directly on the publisher page to track on-site user behavior - making 'net new'ad placements.How we serve the ad is why we are different from our competitors in-market.

Rather than placing an ad in front of someone while they're actively trying to read content, our technology patiently waits until a visitor has stopped reading before rendering our ad on the page. And that patience pays off -- it turns out that when an ad experience respects the user's reason for visiting a page, the user respects the ad experience in return. This unique, brand safe approach to ad experience gives an advertiser's message more attention and greater engagement.

About the Role:

Wunderkind is looking for a top-performing Director of Programmatic Sales to spearhead our expansion of the Publicis Account.

We are looking for a true proactive hunter who can secure brand new buyers and drive demand for our display and video ad inventory from the ground up. You will be responsible for penetrating new accounts across agencies, trading desks, and brands, ensuring that Wunderkind becomes a non-negotiable part of their programmatic strategy.

As a Programmatic Sales Director, you will be the primary driver of new business, fundamentally changing how new clients perceive and utilize our high-impact, non-intrusive ad inventory. Your success will be measured by your ability to open new doors and establish first-time partnerships that contribute to the explosive, strategic growth of Wunderkind in the programmatic space.

In this role, you will focus almost exclusively on high-growth acquisition activities. While you will collaborate with account management teams for execution, your mission is to be in the market, identifying untapped demand and securing new revenue streams from a specified list of agency, trading desk, brand, and DSP accounts.

Key Responsibilities Will Include:

• Prospect and secure new programmatic demand from agencies and advertisers across your territory.
• Lead the full sales cycle for new buyers, from initial outreach and education to contract execution and first-campaign launch.
• Build and scale a robust network of first-time decision makers in the programmatic buying cycle, including in-house marketers and trading desks.
• Develop and execute sophisticated sales strategies specifically designed to displace competitors and capture new market share.
• Educate the market on Wunderkind's unique value proposition to overcome barriers to entry with new clients.
• Act as a strategic liaison between the market and internal teams to ensure product evolution aligns with the needs of emerging buyers.
• Work hand-in-hand with Account Managers to transition newly secured buyers for long-term service while you remain focused on the next acquisition.

About You

The ideal candidate is a well-connected, resilient, experienced leader with an unyielding "hunter" mindset and a passion for winning new business. Most importantly, you will exhibit the following traits:

• Tenacious and resourceful approach to prospecting, with a proven ability to open doors at high-value, untapped accounts.
• Persuasive and compelling communication style, capable of articulating complex value propositions to senior-level stakeholders.
• Entrepreneurial spirit with a deep passion for the marketing technology space and a healthy dose of humility.
• A collaborative yet commercial mindset, intensely focused on driving revenue through new buyer acquisition.

Required Qualifications:

• 8+ years of total relevant experience in online programmatic advertising sales is required.
• At least 5 years of this experience must be specifically growing your own book of programmatic business, against a quota, in an agency or vendor setting.
• Though not essential, experience of ‘starting from scratch’ (new territories, new book of business) is highly desirable
• Candidates must be able to demonstrate strong connections across the industry with prospective clients, particularly within the Publicis account.
• A robust, active network of buy-side contacts with whom you have built rapport and trust through successful new business wins.
• Proven track record of delivering on team and individual revenue targets through the acquisition of large, strategic new clients.
• Expertise in selling complex CPA, CPC, and CPM marketing campaigns to new buyers.
• Deep technical knowledge of the programmatic ecosystem, including DSPs, ad exchanges, and ad servers.
• BA/BS degree in a numeric, technical, or commercial field.

The target overall compensation range for this role is $280,000.00 to $300,000.00, base plus commission, split 50/50. Actual compensation packages are based on several factors that are unique to each specific candidate; including but not limited to skill set, depth of experience, applicable certifications, and geographic work location. This may vary depending on living location and market rate.