Programmatic Growth Lead — Associate Director

BarkleyOKRP; United States; Remote; USD 80,000 - 120,000; Full time

Benefits offered by this job

Health insurance

Flexible PTO

Life insurance

401K

Job summary

BarkleyOKRP is seeking a seasoned programmatic media professional to lead strategy and management of programmatic accounts, driving client performance and growth.

You will oversee campaign development, optimization, negotiations, and reporting across platforms, while ensuring budgets and added value. This role demands 4+ years of media buying experience and strong analytical, organizational, and communication skills.

Qualifications

• 4+ years of media buying experience required.
• Knowledge of buying software (Strata preferred) and DSP experience (The Trade Desk preferred).
• Strong organizational, mathematical, and communication skills.

Responsibilities

• Lead strategy and management of programmatic accounts to drive client performance and growth.
• Oversee campaign development, stewardship, optimization, and reporting in various platforms.
• Negotiate rates, placements, and added value for managed service and PMP placements.
• Manage daily account responsibilities and ensure adherence to client budgets.

Skills

Media buying

Analytical skills

Communication skills

Tools

Strata

The Trade Desk

Job description

BarkleyOKRP is seeking a seasoned programmatic media professional to lead strategy and management of programmatic accounts, driving client performance and growth.

You will oversee campaign development, optimization, negotiations, and reporting across platforms, while ensuring budgets and added value. This role demands 4+ years of media buying experience and strong analytical, organizational, and communication skills.